Manage Well People’s monthly social content calendar, coordinate UGC and influencer gifting, brief and collaborate with Creative and Brand teams, schedule and publish across platforms, moderate community engagement, run giveaways, track performance, and surface optimization insights.
About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it’s a daily routine that nourishes your skin barrier over time.
In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Responsibilities:
- Own the maintenance and execution of the monthly social media content calendar for Well People ensuring alignment with brand priorities, campaigns, and product launches
- Source, request, and coordinate user-generated content (UGC) aligned with campaign needs, product priorities, and community engagement strategies
- Develop social creative briefs, partnering cross-functionally with the Creative team to bring platform-native concepts to life
- Support the development and execution of engaging, platform-relevant social content in partnership with Creative, Brand, and Influencer teams
- Coordinate scheduling and publishing across social channels, including Instagram, TikTok, Facebook, Pinterest, X, and emerging platforms, ensuring timely execution of campaigns and launches
- Monitor social media trends, platform updates, cultural moments, and emerging channels to inform content opportunities and maintain brand relevance
- Own community management for Well People, overseeing daily comment moderation, DM responses, and proactive engagement to foster a highly responsive, brand-aligned community
- Support influencer and community gifting initiatives, including product coordination, shipping logistics, and tracking
- Own the execution of social media giveaways and community engagement programs, ensuring compliance and smooth campaign delivery
- Track and report on social content performance, surfacing insights and recommendations to support ongoing optimization
- Collaborate cross-functionally with Influencer, Brand, Creative, and Product Marketing teams to ensure social content aligns with broader marketing initiatives across Well People
Requirements:
- Based in Los Angeles and available to work in-office 3 days per week
- Bachelor’s degree in Marketing, Communications, or related field, or equivalent practical experience
- 1–3 years of experience in social media, digital marketing, or content coordination preferred
- Strong understanding of social media platforms, trends, and best practices across short-form and community-driven content
- Highly organized with strong project management and multitasking skills in fast-paced environments
- Creative mindset with strong attention to detail and passion for beauty, culture, and social media
- Strong written and verbal communication skills with ability to collaborate cross-functionally
- Comfortable working both independently and within a team environment
- Familiarity with social scheduling, analytics, or creator management tools is a plus
The base salary range for this role is listed above.
Total compensation includes base salary, annual company-based performance bonus, and equity. Under e.l.f.’s annual bonus program, employees are eligible to earn up to 200% of their target bonus when company performance exceeds defined goals. In addition, e.l.f. provides a variety of other benefits to employees, including medical, dental, and vision insurance, a retirement savings plan, gender neutral parental leave, and unlimited paid time off. The amount of total compensation (including base salary) offered will be based on a wide range of factors, including geographic location, experience, specific skills, and qualifications.
Compensation components are subject to change at the company’s discretion
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.
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