Content Marketing & Integration Associate

Whether you are looking to join our NFL League office in New York City, NFL Films office based in Mt. Laurel, New Jersey, the NFL Media offices in Inglewood, California or one of our international offices, on your journey you will be met with the excitement that comes with working for the NFL.

We consider ourselves to be stewards of the game of football and most importantly, we consider working for the NFL to be fun. There is a fulfillment unlike any other that comes from working alongside like-minded individuals to achieve a common purpose. Whether you are working to deliver a memorable Super Bowl or play a hand in the process of delivering games to millions of fans on Sundays— we believe all of us play an important role in helping to fulfill the NFL’s mission of working to unite people and inspire communities.

The Associate for NFL Content Marketing is responsible for the production coordination of strategic short and long form original content production, primarily focused on Youth, High School, College, Elite, International and Olympic Flag Football year-round storytelling for multi-platform distribution across NFL and Partner programming, as well as responsible for managing NFL Marketing prioritized promotional integration within various NFL Media platforms.

This is a long term hourly contract with the NFL, based onsite five days a week. 

Responsibilities:

Marketing Content Pre-Production:

• Content strategy and ideation: Concept research, script/outline writing
• External vendor relations: Research/review/recommend/select third party vendors, onboarding, talent and crew management, manage contractual agreements, budgeting
• Production management support: Credentialing, book crew/talent travel and hotel
• Coordinate and facilitate pre-interviews with talent to ensure comfortability and ease of workflow
• Shoot day locations: Location scouting, location booking, shoot day logistics, shoot schedules, distribute call sheets, handle communication with location representative
• Knowledgeable of key industry trends, talent and rising Flag Football stars. Grow, foster, and manage working relationships​.
• Work cross functionally to strategize creative deliverables across channels to ensure the programming of engaging and highest performing content.

Marketing Content Post-Production:

• Footage collection/management: Manage tracking and archiving of all footage through the media admin team, research/find any internal footage needed
• Music selection: Work with the Music department to research, recommend, and select music 
• Manage extension pieces: Work with social programmers and editors to establish social extensions, share necessary footage and outlines, manage distribution across channels
• Distribution: Work with internal and external partners to establish best distribution practices, write host and social copy, distribute necessary assets to individual stakeholders.
• Work closely with Social & Influencer Marketing teams to ensure the holistic creation and integration of platform specific customized content.
• Work with external partners to brainstorm & deliver content for their platforms to extend the reach of our content (to football and non-football centric audiences).

NFL Marketing Integrations:

• Manage integrations of marketing initiatives on NFL Network
• Create & distribute weekly NFL Marketing Integration Promotional Prioritizations to internal stakeholders: Host copy, talking points, visual assets, ticker copy, and QR code graphics.
• Work cross-org managing collab merchandise integrations and guest appearances​
• Provide programming and metrics integration recap information to relevant stakeholders. 

Requirements:  

• Degree in Marketing, Communications or Content Production is preferable
• Must have strong organization and communication skills
• General knowledge of NFL required
• Minimum 2-3+ years related experience required
• Job responsibilities requires some travel, especially during NFL tentpole events
• Occasional weekend and holiday hours as needed per project

Terms / Expected Hours of Work

• 40+ hours per week in office
• This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL. All compensation, benefits, and other terms and conditions of employment are handled by the agency. The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.