Junior Product Integration Specialist

Who You Are: 

Are you a car enthusiast? Do you live and breathe automotive culture and dream of merging your passion for cars with a career in advertising and data analysis?

As an Analyst on our Product Integration team, you have experience with research and analytics at an advertising agency, preferably on an automotive account. You have a strong interest in automotive and experience in automotive research, and some experience with Wards Automotive or AutoPacific or similar data analytics vendors.

This role is responsible for becoming a product expert and providing product insights and education to the larger agency and client teams. The Product Integration Analyst is also responsible for having an intimate knowledge of all things related to the Nissan's products, how they work, what their market position is, and how to best demonstrate their technologies or capabilities.

You are proficient in Microsoft Office (Excel and Word), Google Drive, and are comfortable working with large data sheets. You have strong presentation skills and are able to maintain direct communication with both Client and Agency teams regarding all things product, feature, and industry. This includes the creation, substantiation, and distribution of all marketing claims used across all messaging. You will work closely with the Strategy teams to help craft strategic positioning and insights for new creative work.

What You’ll Do: 

• Maintain a fluid knowledge of all Nissan client products and features 
• Must be able to article how a technology works and best practices on integrating into creative concepts 
• Maintain agency and client claims process 
  • Report findings to senior personnel 
  • Research and substantiate new claims for advertising purposes 
  • Present new claims to senior personnel and client teams for approvals 
• Review strategic briefs, creative concepts, rough cuts, and final versions of creative work for product accuracy 
• Answer product related questions from Creative, Account, Strategy, and Production teams 
• Remain knowledgeable about the automotive industry and identify potential opportunities for conquesting against competitors 
  • Present findings to senior personnel 

Qualifications:

• Passion for cars –– whether you build, race, collect, write about, or simply obsess over them
• Ability to connect automotive knowledge with consumer behavior and business goals
• Excellent communication and storytelling skills

Who We Are:  

We are a modern, integrated agency created and managed by Omnicom to lead all marketing and communications globally for Nissan. Designed to deliver marketing transformation, Nissan United is dedicated to helping Nissan grow its brand value around the world more effectively. The team brings expertise in data, analytics, media, customer experience and CRM, all of which help drive and inspire innovation and creativity.  

Nissan United is housed within TBWA, AdWeek’s 2024 Global Agency of the Year and one of Fast Company’s Most Innovative Companies. TBWA is the Disruption agency, known for a long history of famous creative campaigns for some of the world’s greatest brands and home to Apple’s dedicated TBWA\Media Arts Lab. TBWA is at the cutting edge of building the most innovative agency models and teams.  

TBWA\Chiat\Day Values  

Good enough is not enough.   

Grab an oar.  

Be more human. 

Play like a pirate. 

Doing the brave thing is about courage.   

TBWA\Chiat\Day Attitudes  

Curiosity: Be open minded to ideas wherever they come; curious people are often unafraid of change;  

Collaboration: Self-confidence without a big ego; work with all types of people;  

Integrity: What we say is what we do; it is honesty and respect in our dealings with people;  

Resourcefulness: To find ways to do whatever we have to do for our clients, and our people.   

Location:  

Given the nature of our Product team and the client assigned to this role, we are only considering candidates that currently live in or wish to relocate to Los Angeles, in the near future (first 60 days of employment).  

The annual salary range for this role is $50,000 - $65,000 and may vary depending on the candidate’s geographic location and experience. Other compensation includes relocation costs, if applicable.  

Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don’t let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.