The Account Executive will generate advertising revenue by selling KTLA's digital advertising products, developing new business opportunities, and managing client relationships with effective campaigns and reporting.
Job Title: KTLA Account Executive
The Sales Account Executive generates advertising revenue primarily through developing new prospects and selling potential clients the merits of KTLA’s digital/linear advertising.
- Experience in digital marketing (omni channel multi-platform), with a focus on Video, Display, social media, or email marketing (typically 1-3 years).
- Sell digital TV advertising products across OTT, CTV, Amazon DSP, streaming platforms, and programmatic inventory.
- Experience with digital analytics tools like Google Analytics, Facebook Ads Manager, and other marketing platforms.
- Create customized advertising solutions including display, video, branded content, sponsorships, and station integrations.
- Collaborate with sales support, marketing, and creative teams to develop effective campaigns that deliver measurable results.
- Monitor campaign performance, provide clients with reporting and insights, and optimize campaigns to ensure success.
- Proactively identifies and develops multi-platform new business opportunities.
- Support/advise customers in specific types of advertising and how we can help promote their products or services in the most effective way possible.
- Prepares and delivers sales presentations to clients.
Requirements & Skills:
- Digital marketing expertise (OTT, Display, social media, email marketing & Amazon DSP)
- Experience with Freewheel and Google ad manager a plus
- Excellent communication and presentation skills
- Strong analytical and problem-solving skills
- Project management and organizational skills
- Bachelor’s degree in marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
- Minimum one year’s experience in sales, preferably in the media field
- Valid driver’s license with an acceptable driving record
- Solution oriented
Compensation - $70,000 + commission
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
KTLA will consider qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.
#LI-Onsite
Similar Jobs
Digital Media • Information Technology • News + Entertainment
Sell Comcast Business bundled communications solutions to small and medium businesses. Prospect and generate leads, deliver in-person sales presentations, build local partnerships, retain customers through strong service, meet sales targets, prepare activity reports, and work a flexible schedule including nights and weekends.
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Field-driven territory sales role responsible for generating and closing pipeline through in-person outreach and demos. Build local partnerships, master verticals (restaurants, retail, services), manage Salesforce pipeline, exceed quota, and ensure fast onboarding and customer referrals.
Top Skills:
AfterpayPayment ProcessingSalesforceSquare
Information Technology • Internet of Things • Mobile • On-Demand • Software
Sell Spectrum Business communication solutions to small businesses through territory-based prospecting and consultative needs analysis. Manage sales pipeline from lead contact to close, meet sales and product targets, maintain accurate records in required tools, collaborate with internal teams for order execution, and provide proactive customer support. Field-based role requiring frequent driving.
Top Skills:
ExcelMicrosoft OutlookMicrosoft PowerpointMicrosoft WordSalesforce
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
