The Account Executive manages influencer campaigns, coordinates between stakeholders, monitors performance, and ensures project alignment with brand objectives.
The Account Executive plays a pivotal role in orchestrating and managing projects across our various brand partners to ensure the continued success and health of those accounts. This multifaceted position involves overseeing talent partnerships, coordinating campaigns, ensuring brand alignment, and optimizing campaign performance. Key responsibilities and qualifications from the provided entries include:
Campaign Management:
- Execute and manage multiple influencer campaigns, maintaining deadlines, content quality, and communication with talent and internal/external teams.
- Set and manage project timelines, coordinating across teams and stakeholders.
- Source and recommend talent, building lists tailored to campaign objectives and niche requirements.
- Create outreach templates and conduct outreach to secure partnerships for monthly campaigns.
- Manage cost sheets, shipping sheets, and product orders, ensuring real-time accuracy and timely execution.
- Monitor campaign performance, compile data, and derive actionable insights for campaign optimization and reporting.
Communication and Coordination:
- Liaise between brands, agencies, and influencers, handling negotiation, contracting, briefing, and content review.
- Maintain constant communication with clients, providing updates, addressing queries, and ensuring campaign expectations are met.
- Coordinate with shipping teams, ensuring seamless product deliveries and adherence to schedules.
- Provide comprehensive and timely updates to internal and external teams, handling status calls, and preparing reports.
- Act as a primary contact for talent, addressing inquiries, facilitating content creation, and ensuring satisfaction for both parties.
Content Oversight and Strategy:
- Review and provide feedback on content submissions, ensuring alignment with brand guidelines and objectives.
- Develop trend-driven briefs, aligning product focus with current market trends for influencer content.
- Proactively suggest new approaches, brainstorm innovative ideas, and stay updated on industry trends.
- Analyze post-campaign reports, gather metrics, and craft detailed reports for campaign performance assessment and future planning.
New Business:
- Helping to complete RFPs and aiding in the development of strategies and execution of new business opportunities
Administrative and Miscellaneous:
- Maintain organized platforms and documentation for project tracking and content repository.
- Handle miscellaneous tasks such as product shipment coordination, report vetting, and data management.
- Jumping in on ad hoc requests and projects as they come in
Qualifications:
- Proficiency in managing timelines, tracking budgets, and multitasking across simultaneous campaigns.
- Excellent communication skills for effective client interactions, team collaboration, and talent management.
- Analytical and strategic mindset to derive actionable insights from campaign performance data.
- Adaptability, attention to detail, and a proactive approach to problem-solving.
- Familiarity with industry tools/platforms is beneficial.
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This is a contract-to-hire role. This is a 40 hour a week position with a salary of $38/hr. This role is great for a dynamic individual capable of multitasking, managing relationships, and delivering results-driven campaigns aligned with brand goals.
Top Skills
Campaign Management Software
Data Analysis Tools
Project Management Tools
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