Tatari Benefits Overview

Own post-sale relationships for a portfolio of mid-market clients, serving as a strategic advisor and primary contact. Partner with media buying, engineering, and data science teams to optimize TV advertising campaigns, interpret performance data, deliver recommendations, and drive measurable client outcomes. Present insights to senior stakeholders, manage multiple priorities, and travel occasionally for client meetings.

Owns performance outcomes for Streaming TV and OLV programmatic campaigns across mid-market and enterprise clients. Responsibilities include media planning, activation, pacing, optimization, issue resolution, performance analysis, client reporting, and strategic recommendations. The role partners with Product, Engineering, and Data Science teams to improve tools, workflows, measurement, and AI-powered automation. It requires client communication, analytical judgment, KPI optimization, spreadsheet and presentation skills, and the ability to manage ambiguity and take increasing ownership.

Lead product for reporting and measurement, defining roadmap and shipping data-heavy analytics features. Partner with design, engineering, data science, and stakeholders to build ETL/calculation pipelines, audience and brand measurement, and intuitive visualizations that prove TV campaign impact beyond direct-response metrics.