PASSPORT BRAND DESIGN Benefits Overview

Leads art directors, designers, and copywriters in developing high-visibility packaging, print, OOH, and direct-mail creative. Owns conceptual vision, strategic design rationale, production workflows, annual calendars, presentations, and stakeholder alignment. Mentors creative teams, champions craft and collaboration, and ensures timely delivery in a structured, production-focused agency environment. The role primarily supports tobacco industry accounts and requires occasional travel.