On Board Experiential Benefits Overview

Senior executive leading OSA's sports marketing consulting practice. Defines strategic vision, oversees global sponsorship valuation and activation, advises C-suite clients, drives business development, manages P&L and practice performance, builds high-performing teams, and champions data-driven measurement, innovation, and cross-functional execution to grow the firm’s global sports partnership advisory practice.

Lead cross-functional teams to develop and present experiential and virtual marketing campaigns, from strategy and art direction through execution. Drive creative vision, mentor designers and writers, collaborate with account/production/tech, develop KPIs and pitches, manage vendors and budgets, and travel as needed to deliver award-winning client experiences.

Lead end-to-end brand marketing: develop and execute integrated campaigns, manage content calendar and digital channels, write copy, produce and edit assets, track analytics, support event/experiential marketing, maintain asset libraries, and collaborate across creative, account, and leadership teams to drive brand storytelling and performance.