By Writer Colleen Taylor of TechCrunch
[ibimage==27772==Original==none==self==ibimage_align-center]
StyleSaint, the L.A. based fashion startup that aims to tackle all three levels of the women’s fashion ecosystem — content, community, and commerce — with its own online-only luxury brand, is announcing today that it has raised $4.3 million in funding.
The funding, which serves as StyleSaint’s Series A round, was led by General Catalyst Partners and e.Ventures. This brings the total amountinvested in StyleSaint to $5.8 million. Currently, StyleSaint has six full-time staff.
StyleSaint co-founders Allison Beal and Brian Garrett said in a phone call this week that the Series A round was actually closed back in late 2012, and has been used to finance the launch of StyleSaint’sfirst apparel collection for women, which is debuting today. StyleSaint’s aim is to produce luxury level, ethically manufactured clothing for between $30 to $200, which is 1/3 to 1/4 of the price of traditional brands. The lower prices are possible, StyleSaint says, because its business model cuts out traditional costs such as selling through third-party brick and mortar stores.
.jpg)
.png)
