A little less conversation and a little more action, please. In case you weren't following the #FoM14 hashtag, you may have missed a great collection of stat-packed tweets and case studies from some of the world's most engaging brands.
Everything from analyzing split personalities of today's social consumer and Buzzfeed's core values on sharable content to the top 5 predictions for social media in 2015 and of course, busloads of stats like the fact that B2B customers don't engage until at least 60% of the way through the decision process. Really?
Courtesy of EConsultancy, give this blog post a read where you can find quotes and sources for the above stats. It's filled with images and slides from the Festival of Marketing and something you'll want to refer to for future inspiration. At least I know I will.
