Our Drupal developers have been building Drupal websites for enterprises. Over these years they have witnessed drastic changes in business trends. Of late, businesses are more focused on wooing the consumers that wish to perform tasks on the move. Our Drupal developer explains why it is important to consider mobile when it comes to Drupal web design and functionality. The busy lifestyle of the modern times leaves people with no choice but perform all of the essential tasks on the go. The debut of smart mobile phones has made it possible for the consumer to shop online. Today, mere web presence is not sufficient to compete in the world of business. Mobile presence is required in order to keep in pace with your competitors.
In order to understand the importance of mobile design and functionality in websites, analyzing the behavioral patterns of the consumers is a must. The following are some of the ways in which consumers use their mobile devices.
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According to statistics from Google, over ninety percent of smart phone users utilize their devices for pre-shopping activities, such as finding the location, getting directions, and comparing quality and pricing of the products they wish to buy. During shopping nearly eighty percent of the shoppers use their mobile phones to locate the things they are in need of. Nearly 45% of the Americans are introverts and they hesitate to ask help from the store employees. They also use their mobile phones to scan the QR codes and bar codes of products in display to learn more about them. In fact, the survey states that mobile shoppers spend more time and money during their shopping spree. Since mobile users are well informed they are confident that they are choosing the right products.
Actually mobile users save much time and money than their less tech savvy counterparts. With the changing trends of consumers, Google also has started considering mobile optimized websites as more user friendly. A website optimized to be viewed on mobile devices is ranked above its competitor that is equal in all other aspects of optimization. Adhering to a mobile first attitude in website design is the way to rank high in search engines as well as please the human visitors. Interestingly, businesses that have both mobile optimized websites and mobile apps seem to gain much than those that have apps and ignore mobile optimization of their websites.
Fortunately, Drupal has it all. Drupal 7 Module is completely mobile friendly and can be easily optimized to be viewed on mobile devices. Using responsive themes makes the Drupal website viewable on the mobile phones. However, only a skilled Drupal developer will be able to develop the custom modules to bring the right mobile functionality in the website. At Drupalmint, our Atlanta based Drupal developers are highly dexterous in developing mobile optimized Drupal websites. If you are looking to hire skilled Drupal developers, contact us now.
