Who says guys don’t like stuff? Tapiture, the so-called “Pinterest for dudes” is proving girls aren’t the only ones who wanna have fun. With pageviews and unique visitors on the rise, the site is allowing millions of guys to “tap” their favorite images, videos and sounds from across the web.
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All that growth isn’t going unawarded. According to PandoDaily, Tapiture amassed a seed round of $825,000, up from the $450,000 the site reported in December. Private, undisclosed angel investors funded this round.
“Our seed funding will allow us to aggressively expand our platform that fuels discovery of cool content and products and generates considerable income for Tapiture and its partners,” said CEO John Ellis, according to a press release.
This increase comes on the heels of Tapiture’s Q4 metrics report, which revealed “78 million page views across 8.6 million user visits by 4.1 million unique visitors, with engagement levels of nearly seven minutes per visit. These numbers are up from just 26 million page views and 1.5 million unique visitors across the site’s first six weeks post-launch.”
Apparently, Tapiture’s traffic and engagement statistics surpass all its competitors – combined.
Coming up, Tapiture will partner with “Tastemakers,” or full-time merchant partners, who will be dedicated to curating collections of products that will be sold directly on the site.
Visit Tapiture’s website, check out their BILA profile, and follow them on Twitter at @tapiture.