By Writer Carmel Deamicis of PandoDaily
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TaskUs is the secret to scaling success for a chunk of Silicon Valley…but you’ve probably never heard of it, have you?
Bryce Maddock, the co-founder, isn’t surprised. He’s used to being the startup world’s biggest little secret. TaskUs, a startup itself, employs a 500-person workforce under one roof in the Philippines. Said workforce is divided into “teams” that each work for different (mostly American) companies, doing a range of labor-intensive tasks that are expensive to scale.
Maddock and his partner Jaspar Weir are banking on the fact that most startups are fighting entrenched enterprises, and to compete they need to use their capital efficiently. The TaskUs sales pitch: cutting costs through outsourcing allows innovators to invest more in product and technology when it really matters. The founders see their role as enabling startups to do battle with the big boys.
