Weekly Refresh: Attention Capital Acquires Girlboss, and More

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Published on Dec. 23, 2019
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Pepper raised $5.6M. The startup wants to help other startups keep track of their spending. They’ll launch their platform in beta in Q1 and then roll out premium, paid features later in 2020. [Built In LA]

Attention Capital acquired Girlboss. Founded in 2017, the women’s media brand grew out of the success of founder Sophia Amoruso’s book of the same name. Attention Capital will work to accelerate their growth and scale their brand. [Businesswire]

ForwardPMX acquired The Search Agency. The brand performance agency operates in over 20 offices around the world. The agency's acquisition of The Search Agency, a paid search and SEO company, allows them to strengthen their overall marketing solution. [PRNewswire]

Ryff raised $5M. Their product placement model puts virtual objects in movie or TV scenes after the fact, so brands can be naturally incorporated even after something's been filmed. With the funds, they'll increase sales activity and continue development. [VentureBeat]

Ixora acquired IXI Collective. IXI offers a private app and community of members. The social impact investment platform will merge into the VC fund's Ixora Collective, an invite-only membership network. [PRNewswire]

AppOnboard launched free version of Buildbox. The tool suite allows developers to make games for mobile without knowing how to code. The pro version currently costs $59 per month. [VentureBeat]

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