[ibimage==32126==Large==none==self==ibimage_align-center]
Epoxy, which makes tools to connect YouTubers with their networks, announced a $6.5 million round from Upfront Ventures and Time Warner Investments today. The platform just launched last month after working in stealth mode throughout last year.
Greycroft Partners and Robert Downey Jr.’s Downey Ventures previously invested to help Epoxy's tools, which enable social distribution and audience engagement, launch. Already, they have over 100 channels running on the platform.
“YouTube is still the dominant force in online video, but the audience is clearly starting to fragment with social media (Twitter, Facebook, Vine, Instagram), other web portals (AOL, Yahoo!) and the huge increase in over-the-top (OTT) solutions such as Roku, Xbox, Apple TV and Amazon Fire. No company has built a smarter solution for distributing video and engaging fans across networks than Epoxy. Their product simply must be seen,” Mark Suster, partner at Upfront Ventures, said in a statement.
Epoxy integrates YouTube, Facebook, Twitter and Instagram into a single platform of video distribution, audience engagement and insights tools.
“Online video is growing extremely quickly, and social and mobile are key drivers. We were drawn to Epoxy because they are unique in focusing on the role of social and the importance of fan engagement to long-term success. "Epoxy is prime to meet both the current needs of online video creators and the increasing social and video needs in traditional media,” Scott Levine, managing director at Time Warner Investments, said in a statement.
