Commercial real estate news and events platform Connect Media has acquired Networld Media Group, a B2B media company, in a move designed to broaden its reach into additional industry sectors and strengthen its integrated media and events offerings, according to the announcement.
As part of the transaction, Connect Media will integrate Networld’s staff, increasing its workforce to more than 60 employees, and acquire most of Networld’s portfolio of digital publications, live events, podcasts and branded content. The combined company will reportedly leverage shared operating models and audience development strategies across its platforms.
“Bringing these platforms together creates a powerful opportunity to accelerate growth, share best practices and introduce expanded creative and agency services that complement and enhance Networld’s current capabilities — ultimately delivering greater value to our audiences and partners, as both individual investors and institutions seek information to grow, while building communities,” Connect Media CEO Daniel Ceniceros said in a statement.
Connect Media provides B2B news coverage, conferences and full-service creative and agency solutions, and until this transaction, primarily served the commercial real estate, financial and capital markets sectors.
Ceniceros will continue to lead the combined company.