Unlike women, men have limited options for finding affordable fashions online. There are plenty of sites to get premium brands at a modest discount, but, surprisingly, the options to build a basic wardrobe without breaking the bank are few and far between.
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This is the niche 20Jeans intends to fill, and the Los Angeles startup has raised $1 million to make it possible. If Bonobos is the online equivalent of Banana Republic, then 20Jeans is the Web’s H&M (for men). 20Jeans is...