Factual secures a cool $42M in funding
Factual, a platform that uses global data to enrich location signals, said Wednesday that it has raised a massive $42 million in funding. The fresh funds will support the company’s plans to expand internationally, grow existing markets, as well as deepen partnerships with brands, publishers and business analysts.
Upfront Ventures and Felicis Ventures participated in this round of funding, which brings Factual’s total funding to $104 million. “We are just at the beginning of this new data economy and companies all over the world are relying on Factual. This injection of funds will help expand our reach and meet the increasing global demand for our data services,” Factual CEO and Founder Gil Elbaz said in a statement. [Press release]
Snap brings in a WarnerMedia veteran to lead sales
Snap, the parent company of multimedia messaging app Snapchat, has named Kristen O'Hara vice president, U.S. global business solutions, according to reports from The Hollywood Reporter. In her new role, O'Hara will lead the company’s business solutions division which includes sales and Snap's collaboration with advertisers. Previously, O’Hare was chief marketing officer at mass media giant WarnerMedia. [The Hollywood Reporter]
A new chief financial officer joins the team at Songtradr
Music licensing platform, Songtradr said Wednesday that it has named Clare Nicholls as chief financial officer. In her new role, Nicholls will be responsible for the development of the company’s investment strategy to support international expansion and pushing forward Songtradr’s product development. Nicholls brings over 20 years of experience and previously worked at companies like Salomon Brothers (currently Citigroup), UBS Warburg and ABN Amro.
“Clare is an award-winning finance visionary who has led IPOs at global blue chip companies. As CFO, Nicholls will help Songtradr dominate the music-licensing category, as we look to expand our footprint internationally and build our portfolio of proprietary products, including utilizing blockchain technology and deep data analytic solutions, critical for Songtradr’s artist partners and licensing clients,” Songtradr CEO Paul Wiltshire said in a statement. [Press release]
AppOnboard teams up with Google
AppOnboard, a company that helps developers test their apps before major launches, has teamed with Google to launch App Store Demos, allowing users to demo apps and games on Google Play. “Our shared vision is that every app in the world would be demoed before its downloaded. Initial results and adoption for App Store Demos have been tremendous and provide developers with much needed new tools to innovate app discovery, increase pre-registrations, optimize apps and games, and improve retention and monetization of users,” Jonathan Zweig, CEO of AppOnboard said in a statement. [Press release]
