SR. MARKETING MANAGER, CANADA

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ABOUT DSC:
We’re on a mission to build a better bathroom. We started with razors way back in 2011, and now millions and millions of Members later, we’ve expanded into shave & shower products, oral care, and hair styling, with more to come. We’re always growing and reinventing, and we rely on killer talent to help us achieve our goal of owning the bathroom. If you’re a collaborative innovator, that prefers to work with a team, you’ll fit right in. A sense of humor helps, too.

ROLE SUMMARY:
Dollar Shave Club (DSC) is looking for an awesome Sr. Marketing Manager to join our team. This role will play a key role in positioning DSC as a high growth male grooming company in Canada. This role reports directly to the country manager and will be a significant contributor in the development of the country strategy. This role is based in Marina del Rey, CA.

RESPONSIBILITIES: 

Business Planning:

  • Provide feedback/input on the country strategy and tactical plan to deliver financial goals
  • Finalize the tactical plan for the upcoming year during the business planning process
  • Lead the measurement and reporting of key business and operational metrics

Business Intelligence/Performance Tracking:

  • Analyzing brands and market trends and recommending actions to be taken
  • Initiating and understanding market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth and developing these insights into actionable plans
  • Ensuring smooth running of "daily business", i.e. financial planning, budget control

Innovation & Portfolio Management: 

  • Leverage existing research and data sources to Identify optimal product assortment for the market
  • Develop a recommended pricing for existing and new products
  • Collaborate with US Legal & regulatory to identify labeling requirements to launch products in market
  • Collaborate with product marketing team at DSC HQ, to get products on the international roadmap

Marketing:

  • Develop and gain alignment on the communication strategy for both acquisition and customer strategy
  • Collaborate with Customer Strategy to refine how we segment our current member base
  • Lead the development of all creative assets

Supply Chain:

  • Day to day collaboration with Supply Chain liaison

Digital Roadmap:

  • Provide site/digital products needs, specific to Canada, in digital product roadmap

QUALIFICATIONS:

  • Bachelor’s Degree in Marketing, Business Management or International Business Management, advanced Degree preferred
  • A minimum 8 years relevant business experience with 4 years marketing experience required
  • Prior experience with marketing strategy, team/brand budget and forecast required
  • Experience working with a market research team and leveraging consumer insights to inform business decisions
  • Rigor and capacity for analysis and synthesis; Strong analytical skills/mastery of Nielsen and Homescan tools
  • Experience in project management and launching new products
  • Experience developing pricing and promotional strategies
  • Proven commercial leadership with business development and brand management at a start-up or large CPG company, experience with a DTC or e-commerce company a plus
  • Proven track record of developing, launching and managing DTC business endeavors.
  • An entrepreneurial and creative spirit with the ability to deliver solutions if process is absent
  • Outstanding communication skills (verbal and written), including strong ability to synthesize disparate and complex inputs into clear and concise conclusions and recommendations
  • Creative problem-solver, resourceful, detail-oriented, and highly organized
  • Conversational level of French highly preferred
  • Experience in the Canadian market a plus

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Dollar Shave Club is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing: [email protected]

Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.

Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club

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Location

In the heart of Marina Del Rey, serviced by banks, grocery stores, coffee shops, movie theater and restaurants.

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