Product Marketing Manager

| Santa Monica

Renew’s Product Marketing Manager will take the lead on developing our products with a focus on customer growth and retention. You’ll work with product and engineering to lead multi-channel product features from conception to launch, as well as continuous tracking and reporting. You will play a key role in developing creative, data-driven marketing assets that maximize acquisition, and will partner with the business team to drive adoption, growth, and retention.

Our ideal candidate is highly analytical, self-driven and proactive, and has a proven track record of success managing multiple acquisition channels in a fast-paced startup environment.

If you geek out on funnel analytics, enjoy both the art and science of marketing, and love building and launching new product features, we’d love to have you on our team.


Responsibilities

  • Test and measure Renew’s product performance, providing insights and ideas that fuel the larger product development process.

  • Work closely with the business team and with our engineers, product managers, and designers to meet acquisition, conversion, and revenue targets.

  • Identify key metrics and goals, set priorities, and deliver on both the strategy and the roadmap you design.

  • Be responsible for turning first-time Renew users into engaged customers who purchase Medicare plans and renew plans with us yearly

  • Work with strategic partners on joint marketing activities

  • Identify and initiate marketing opportunities designed to drive product adoption among target customer segments and map product opportunities to capture these users

  • Partner with our design and content teams to manage, create, and execute communications plans and promotions across channels to drive new signups and ongoing usage

Experience

  • 5+ years of product management experience, ideally with early-stage startups

  • Success using metrics-driven approach to product development and growth

  • A demonstrated track record of driving growth and user engagement, using analytics to inform the product development process

  • Ability to drive user and/or revenue growth through multiple avenues

  • Comfort with ambiguity, extreme bias to action, and a first-rate problem solver

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • SequelLanguages
    • D3JSLibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • ExpressFrameworks
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    • Node.jsFrameworks
    • AnsibleFrameworks
    • DockerFrameworks
    • FlaskFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
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    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
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    • WordpressCMS
    • MailChimpEmail

Location

1411 5th St., Santa Monica, CA 90401
1411 5th St., Santa Monica, CA 90401

Insider's spotlight

How would you describe the company’s work-life balance?

This has by far been the best work-life balance I have experienced in a professional setting! It's a little cliche to say work hard play hard, but its so easy to do when you're helping solve a problem you're passionate about with a crew you truly enjoy being around.

Brooklyn

Operations Manager

What's the biggest problem your team is solving?

The biggest challenge for my team has been giving the customer an accurate estimate of their prescription drug costs. Unlike other insurance, medicare plans’ drug prices change over the year. We take government data, third-party vendors, and in-house research to calculate the monthly costs, which gives more clarity to a confusing pricing system.

Mike

Senior Developer, Back End

How do your team's ideas influence the company's direction?

Our most valuable asset is the people who work at Renew. We welcome and encourage ideas from everyone--both informally and through formal cross-team syncs and offsites. We are operating in a space with so much potential where so little has been done, making it ripe for reimagination.

Kevin

CEO

What are Renew Perks + Benefits

Renew Benefits Overview

In addition to healthcare and wellness benefits and an unlimited vacation policy, Renew offers a variety of perks that aim to bring our team together, including providing lunch three days per week, hosting regular team outings, and other fun extras like a company-wide subscription to the Breeze Bike Share program.

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Fitness Subsidies
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