Website Manager - Optimization, Content and Analytics

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We are currently seeking a Website Manager to join our Marketing team, reporting directly into the SVP of Marketing. This individual will own the web mission and provide a strategic approach to driving the site innovation and growth of 1800Dentist.com. The Website Manager is responsible for overseeing the content, strategy, execution and the optimization of the 1800 Dentist website. Creating and running our ongoing testing and optimization efforts are a core responsibility for this role. In addition, this individual will be up to date on best SEO practices to ensure organic traffic to the website is maintained and improved. This is an individual contributor role which requires in-depth technical knowledge, and the ability to effectively work with the Technology and Creative department; therefore strong communication skills are must. If you are ready to join a team of expert marketers and have a desire to make a difference in the world, participate in disrupting an industry and transforming lives through dental care, let’s chat.

Responsibilities:

  • Optimize website conversion
  • Define, track, design and implement measurements and optimization plans that capture appropriate key site performance metrics
  • Responsible for creating, publishing and analyzing test plans and analytics
  • Measure, test and improve our site conversion rate, and promote a good user experience
  • Write specs for new features and functionality
  • Implement SEO best practices
  • Collaborate with team members to create landing pages and conversion funnels that work with different channels and traffic
  • Manage the day-to-day site and system issues, including identifying quick win opportunities and filing requests for bug resolutions
  • Qualifications/Experience:

    • BA/BS Degree in Marketing, Computer Science, Engineering, Business or related degree
    • 4-6 years of experience with web analytics, site optimization tools, methods and site testing
    • Prior experience in website conversion optimization using Optimizely is preferred
    • Experience with mobile websites is a must
    • Excellent analytical and statistical skills
    • Project management skills
    • Experienced in leading cross-functional teams
    • Excellent written and verbal communication skills, with strong attention to detail
    • Strong communicator comfortable interacting with technical and non-technical individuals
    • Ability to write and communicate functional specifications
    • Innovative thinker and creative problem solver

    What’s in it for you?
    Futuredontics is conveniently located in the beautiful Promenade at Howard Hughes Center, just seconds from the 405 and 90 freeways. At Futuredontics we pride ourselves in taking care of our employees. We value individuals and their contributions to the overall success of the company. Benefits-eligible employees have the opportunity to receive a variety of perks and benefits, including:

    • A competitive base salary
    • Full benefits including medical, dental and vision coverage
    • 401K plan
    • A generous paid time off and a holiday schedule
    • 100% company-sponsored life and long-term disability insurance and flexible spending plan
    • A great office and culture surrounded by cafes, restaurants, shops and more
    • Daily food options from Fooda and LA’s top food trucks
    • Farmers Market Thursdays
    • Free healthy snacks
    • Other perks like a discounted gym membership located next to the office

    About Futuredontics

    Futuredontics®, parent company of 1-800-DENTIST® and PatientActivator®, is the nation’s leading provider of dental marketing services. Since 1986, we’ve dedicated ourselves to developing powerful products that help dental practices thrive. Recognized as dentistry’s premier new patient leads program, our flagship 1-800-DENTIST service has helped millions of dental patients nationwide connect with member dentists. PatientActivator — our communications, social and online reputation solution — increases production and boosts the practice’s online presence with automated appointment confirmations and tools for marketing, social media, reviews and much more. Our founder, Fred Joyal, is a legend in the industry and his commitment to your success is also legendary.

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    Location

    Los Angeles, CA

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