Sr. Digital Marketing Manager

| Greater LA Area
Send your resume to [email protected]
Apply now

ChromaDex is looking for a Digital Marketing Manager specializing in programmatic media buying. The ideal candidate will be well versed in the Facebook Programmatic platform.  This incumbent will work directly with our Facebook and Google teams to set and execute on the company D2C acquisition strategy.

Responsibilities:

  • Develop, launch digital campaigns
  • Direct agency and articulate requirements to creative teams
  • Be comfortable interfacing with legal team to ensure creative meets with both regulatory and legal requirements
  • Ensure tracking is working properly
  • Manage campaigns to KPIs and within budget
  • Report to executives on performance of campaigns and recommend next steps
  • Review creative performance and replace, optimize, and/or modify creative as it fatigues

Requirements:

  • Loves geeking out on hierarchical campaign structure how it affects algorithms
  • Great at reading customer response to creative and ideating to develop new creative
  • Has a strong passion for digital marketing and enjoys contemplating where digital marketing is heading
  • Programmatic media buyer, adept at advertising in Facebook and Google AdWords
  • Familiar with digital ad tracking, pixel implementation
  • Expert at defining audiences and data manipulation
  • Able to manage digital buys to target KPIs – in particular knows how to measure customer acquisition cost
  • Familiar with Landing Page Optimization & defining audience targets
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • LaravelFrameworks
    • Node.jsFrameworks
    • VueJSFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedshiftDatabases
    • Google AnalyticsAnalytics
    • Google OptimizeAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • SmartsheetManagement
    • ZubeManagement
    • WordpressCMS
    • HubSpotCRM

Location

We're in the heart of Westwood just a stone's throw from UCLA! Lots of great dining and shopping just a short walk away.

An Insider's view of ChromaDex

What’s the vibe like in the office?

The vibe in the office benefits from aspects commonly associated with startups and corporate settings alike. The break room provides entertainment to enjoy the plentiful snack options while the rest of the office supports collaborative and individual projects with ease.”

Sky

Marketing Communications Manager


How do you collaborate with other teams in the company?

I work hand-in-hand with our science team to translate the science behind our product and how it works in our bodies to those of us that are not scientifically inclined (me included)! From blog posts to emails, all of the content I create represents a conversation between myself and a science team member.

Brandi

Content Manager

What are some things you learned at the company?

With the level of exposure to various teams at Chromadex, I have learned how important it is to promote strong collaboration between teams across the Company. One challenge involves working with the sales and marketing team, and the data science team to analyze sales trends and to provide meaningful analyses to assist in business decision-making.

Wesley

Finance Manager

What projects are you most excited about?

I've been leading the charge for modernizing and automating our corporate infrastructure. We move fast and work through challenges as a team; I really like how much impact I have on the business every day.

David

Director of DevOps

What are ChromaDex Perks + Benefits

ChromaDex Benefits Overview

We offer a full suite of benefits, from Medical/Dental coverage, life insurance, generous PTO and Holidays, to a 401(k) program with a great match as well a stock option grant program for all employees that benefits from ChromaDex already being a public company.

One thing that makes us unique is our employee-curated snacks. They’re not run-of-the-mill snacks, either. Our refrigerator and snack cupboard is full of the good stuff, from prosciutto and peanut butter to organic apples and avocados.

Oh yea, and we also have those cool standing desks. The automatic/powered kind.

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Family Medical Leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Acme Co. hosts company outings Semi-annually.
Game Room
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Professional Development Benefits
Job Training & Conferences
Cross functional training encouraged
Promote from within
Online course subscriptions available
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Send your resume to [email protected]
Apply now
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