The SEO Specialist is responsible for working closely with the SEO Manager on day to day SEO tasks. The ideal candidate will have a solid background and experience in more content based SEO. This person must be proactive, have a strong attention to detail and a passion for the process.

Responsibilities:

• Performing technical audits and implementing changes to improve site health
• Conducting competitor analysis to identify gaps in content coverage and areas of opportunity
• Identifying targeted keywords to drive the most valuable traffic
• Developing comprehensive SEO strategy decks to drive organic traffic and revenue
• Implementing on-page optimizations in line with SEO best practices and keyword strategy
• Developing link building recommendations
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
• Compiling and presenting SEO guidelines to clients and internal team
• Monitoring and reporting performance of site rankings, crawl statistics and errors
• Regularly reviewing traffic and conversion data to gain insight into keyword and landing page performance
• Working on special SEO projects as assigned
• Being responsive to clients and maintaining good communication with clients

Skills and Experience:

• Prior experience in content marketing, technical SEO, and local SEO.
• Proven track record of successful project management and multi-tasking skills.
• Knowledge and experience using analytic and SEO tools (SEMrush, Google Analytics, Google Search Console, Ahrefs, etc.)
• Experience with Wordpress, Shopify, and basic HTML
• Working knowledge of search engine optimization practices
• Understanding of online design constraints, including mobile space, web usability, SEO, browser behavior, front-end design limitations, cross-platform compatibility
• Outstanding ability to think creatively, strategically, and identify and resolve problems
• Excellent verbal and written communication skill
• Ability to work within a team and independently
• Strong organizational, time management, and analytical skills
• Comfortable using and learning new skills and technologies
• Bright Edge experience a plus.

What Hawke offers:

• A ridiculously awesome work environment - equal parts laid-back startup and motivated meritocracy
• An executive team that has scaled startups in the past and has every intention of continuing to scale Hawke Media into a dominant player in the digital marketing agency space
• Tons of training opportunities, including weekly education, book clubs, online courses, paid live courses, and over 80 skilled marketers to learn from/with
• Great opportunities to grow your technical skills and grow into a leader in the creative space
• 401K, Healthcare, Vision, Dental and unlimited PTO (we value performance and reward accordingly!)

Our outsourced CMO value prop is taking the digital marketing world by storm. It’s why we’re one of Inc.’s fastest growing companies in the country. We’ve got no plans to slow down anytime soon, and we’re staffing up to support our scaling operations. At Hawke, we work hard, but we chill harder - we’re proud to be one of Glassdoor’s 50 best places to work in the country!