Senior Product Marketing Manager

| Greater LA Area

About FloQast

FloQast is a fast growing, LA based company redefining how a critical business process is performed. We are the leading provider of Close Management Software and are disrupting the market helping accountants close the books faster and more accurately. We are looking for a Senior Product Marketing Manager to be a critical member of the FloQast marketing team and join us as we build a company focused on revolutionizing the way things are done in our industry. Reporting directly to the Head of Product and Corporate Marketing, this role will be a strategic business partner focused on shaping our Go-to-Market strategies for new and existing products- leveraging competitive intelligence, customer insights, and industry knowledge to create best-in-class marketing programs.  This role will meaningfully contribute to driving step change growth that enables the organization to make a lasting impact in the market. 

FloQast is a leading provider of Close Management Software, created by accountants and for accountants to close the books faster and more accurately.

*Visa sponsorship is NOT available at this time*


Our Ideal Candidate

We are looking for a proven product marketing leader who is passionate about the B2B customer, thrives in a collaborative, fast-paced environment, is an expert storyteller who can translate product features into compelling narratives that inspire customers to purchase, and who can bring those stories to life in unique ways across all marketing channels. The ideal candidate is a social-media junkie who has experience using social platforms to amplify our marketing activities in thoughtful and creative ways. Our newest team member will take the lead on developing and executing go-to-market plans and the company’s social media strategy and activities that enable the team to drive awareness and achieve aggressive pipeline and customer acquisition goals. 

You have deep experience in the B2B SaaS space, understand how social media and content can drive awareness and demand, are an exceptional writer and have successfully launched new products that customers use and love. You will have experience collaborating with product, marketing, sales, and customer success to develop scalable marketing campaigns. You have high confidence, relentless energy, team DNA, and unwavering optimism.

Desired Skills:

  • Expertise in developing go-to-market plans, including product positioning and messaging, that align with company goals
  • Experienced in creating internal and external  facing content that is both compelling and easily consumable, including sales playbooks, training, competitive positioning, FAQs and pricing guides.
  • Passionate about the customer with the ability to translate customer insights into actionable strategies 
  • Deep understanding of social media, specifically LinkedIn, FaceBook, and Instagram, and strategies to drive organic growth via these channels
  • Ability to work collaboratively across Sales, Marketing, Product Management, and Customer Success to ensure flawless program execution 
  • Adept at using market and competitive intelligence to influence product roadmap
  • Solid understanding of all content formats, case studies, whitepapers, blogs, and infographics, and how those can be used  support awareness and demand generation objectives
  • Proven ability to develop integrated marketing campaigns that include partner programs, virtual and live events, customer marketing, digital and social media and press activity
  • Goal oriented with a maniacal focus on establishing and achieving business outcomes
  • A natural curiosity to measure, test, learn and iterate to get the best possible results
  • Impeccable attention to detail and strong organizational skills are critical;  excellent communication (written and verbal) skills a must
  • A high-energy, creative and resourceful self-starter with a can do attitude that excels in a fast-paced environment, adapting quickly to changing business needs
  • A tech-savvy marketer capable of understanding complex technical concepts and simplifying them for our customers

Required Skills:

  • 4-6+ years experience B2B product marketing experience in the Enterprise SaaS space
  • 2+ years of social media marketing experience  with experience using LinkedIn, FaceBook, and Instagram, to drive organic growth
  • Bachelor's Degree in Marketing or Business related field required; MBA a Plus
  • Solid understanding of social media tools including Sprout Social
  • Experience with Salesforce a plus


About FloQast

FloQast is a fast-growing, Los Angeles-based, growth-stage company redefining how a critical business process (financial close) is performed.  Our growth and success are fueled by a passion to define and dominate the close management software market. We are the first company of our kind to focus specifically on the mid-market. Our prospects have been hungry for a solution like FloQast and the response has made FloQast among the fastest growing FinTech companies with now more than 750 customers, including Lyft, Zoom, Twilio and the Golden State Warriors.

  • We are fanatics about the success of our customers.  Check us out on G2 Crowd 
  • We are equally fanatic about creating and maintaining a fabulous culture of support and success for all employees. Check us out on Glassdoor
  • We are moving quickly and there is huge upside opportunity in terms of career growth
  • FloQast offers competitive compensation, stock options, full benefits, and a positive and supportive work environment   
  • Named among Best Places to Work by LA Business Journal in 2017, 2018 and 2019
  • Ranked #10 on The SaaS 1000  

FloQast, Inc is committed to operating fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. We aim to recruit the right people for the jobs we have to offer, and to assess applications on the basis of relevant skills, education, and experience. We welcome people of different backgrounds, experiences, abilities and perspectives. We are an equal opportunity employer and strive to provide a professional and welcoming workplace for all employees.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • HTMLLanguages
    • CSSLanguages
    • Es6Languages
    • MERN StackLanguages
    • ExpressFrameworks
    • Node.jsFrameworks
    • MongoDBDatabases
    • Google AnalyticsAnalytics
    • PendoAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • PardotEmail
    • OutreachLead Gen
    • ZoomInfoLead Gen
    • Gong.ioLead Gen


Our Company is in a friendly area with restaurants within walking distance and gorgeous neighborhoods to walk through if you need a break.

An Insider's view of FloQast

What are some social events your company does?

Our Company regularly schedules fun social events such as Family Picnics, Bowling Parties, Escape the Rooms, and volunteer events to clean up local beaches!


Director, Human Resources

What does your typical day look like?

Our team has a daily standup meeting, and afterwards, I set a plan for what I'm going to work on that day. Some days it will include game-planning and researching how a new feature should be implemented, writing tests for a feature I've built, addressing issues that have been reported in our app, or reviewing code from other Engineers on my team.


Software Engineer

What makes someone successful on your team?

Each Engineer has the opportunity to help make our product more successful. If they are motivated to learn new technologies, help refine our process, conceptualize solutions or knock it out, they will fit right in. There is room for all levels of growth and we really want to foster that growth at FloQast.


Principal Software Architect

How do you empower your team to be more creative?

Upper management is very accessible to the team, but we try to foster an ego-free, highly collaborative culture where everyone's ideas are welcomed and appreciated.


VP of Engineering

What’s the vibe like in the office?

Anybody's hard work will never go unnoticed. Everyone's effort is appreciated, and that's why we never get tired of performing our roles at the company and doing more beyond that. We're all just grateful to be working with each other towards a common goal that we all believe in. We have very generous and selfless people and its contagious.


Software Engineer

What are FloQast Perks + Benefits

FloQast Benefits Overview

FloQast offers a range of employee benefits including: competitive compensation, stock options, 100% employer paid Medical, Dental, Vision plans for employees and their families, Group Life Insurance, Short Term and Long Term Disability, Flexible Spending Account, unlimited vacation, fully stocked kitchen with cold brew on tap, weekly catered lunches, fun social events and a positive and supportive work environment.

Volunteer in local community
FloQast sponsors the annual Devon Stern UCPLA Golf tournament to help raise awareness for persons with developmental disabilities. FloQast also does annual food and toy drives for local charities.
Partners with Nonprofits
FloQast has partnered with Holiday Heroes, a Chicago based charity, to launch the Los Angeles chapter. Holiday Heroes partners with local hospitals to provide parties for terminally ill children.
Friends outside of work
Eat lunch together
Intracompany committees
FloQast has an internal Social Committee that plans and organizes fun events every quarter from in-office Yoga, escape rooms, family picnics, go-kart racing, happy hours and more!
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
100% employer paid for employees and their families
Life Insurance
Wellness Programs
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga.
Retirement & Stock Options Benefits
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
FloQast subsidizes the use of the baby bassinet SNOO for new parents, it helps buy back at least 1 hour of sleep per night with a newborn.
Generous Parental Leave
Flexible Work Schedule
Acme Co. provides employees with a flexible work schedule that includes Core hours.
Family Medical Leave
FloQast follows state and federal law in regards to job protected leave.
Adoption Assistance
FloQast offers 8 weeks of paid leave to eligible employees for the purposes of adoption.
Return-to-work program post parental leave
Company sponsored family events
FloQast hosts an annual Family Picnic for employees to attend and bring their families, friends and pets. Food, drinks, fun games/activities like corn hole, glitter tattoos, bubble soccer and more!
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Game Room
FloQast has an in office Ping Pong table, corn hole and lots of board games. Some employees are even known to hook up their video gaming system to the main projector and play Mario Kart.
Stocked Kitchen
FloQast provides a fully stocked kitchen with a wide variety of snacks, sandwich meat, breads, salad, yogurt, coffees, teas, cold brew on tap and more.
Some Meals Provided
Employees get free lunch every Friday and any time we host a company wide meeting.
Happy Hours
Happy Hours are hosted in-house on occasion with more frequent department planned happy hours.
We offer employees free on-site garage parking.
Recreational Clubs
FloQast sponsors voluntary basketball and volleyball leagues for employees.
Professional Development Benefits
Job Training & Conferences
Lunch and learns
FloQast hosts a Quarterly Lunch and Learn where all Department Heads will present on their team initiatives, goals, accomplishments and provide insight into how their input affects company operations.
Cross functional training encouraged
Promote from within
Paid industry certifications

Additional Perks + Benefits

Competitive compensation; Medical, Dental, Vision 100% employer paid for Employees, Spouse and Dependents!; Group Life, Short Term and Long Term Disability at no cost to Employees; Flexible Spending Account (FSA); Fast growth and opportunity for career growth; Positive and supportive work environment; We're always looking for more ways to enhance employee benefits as we grow as a Company!

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