Senior Associate, eCommerce Email Marketing (REMOTE) at Scale Media Inc

| Greater LA Area
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About the Company:

Scale is a tech-driven direct-to-consumer company that builds and deploys next-generation CPG brands in the beauty, health and wellness industries. Through our proprietary eCommerce and digital marketing engine, Scale transforms consumers’ end-to-end online shopping experience while increasing brand loyalty and retention. Scale’s growing portfolio of five brands and 100+ products helps hundreds of thousands of people live healthier lives.

About the job:

We are looking to expand our email marketing team that handles various lifecycle marketing initiatives across 5 brands.

Collaborate with fellow marketers, copywriters, and executives from across the company to produce perfectly-executed email campaigns that drive long-term customer loyalty.

This position is perfect for marketers who have some solid experience and are ready to step up into a large scale ecommerce lifecycle marketing team.

Sample Responsibilities: 
  • Hand-code responsive email templates for both transactional and promotional lifecycle campaigns utilizing HTML & CSS
  • Manage email production process from beginning to end for each campaign ensuring proper segmentation, list pulls, journey-creation, technical QA, deployment and post-deployment checks
  • Create testing architecture to A/B or Cohort test different segments to determine which creative drives the highest returns
  • Create hold-back groups for cohort testing
  • Consult with the ESP’s technical support team to resolve issues
  • Develop strong QA process to ensure the right messages to the right audience with the right personalized content, and that tests have the right architecture to produce measurable results
  • Articulate test learnings to the broader team and suggest follow-up campaigns
  • Utilize best practices with CAN-SPAM compliance
  • Ability to work independently and manage competing priorities

Requirements:

  • 2+ years experience creating high quality hand-coded responsive emails, customer journeys and customer segments/queries
  • Fluent in HTML & CSS, knowledge of scripting languages for ESPs (e.g. AMPscript)
  • Knowledge of enterprise-level ESPs (Cheetah Digital, Salesforce, Responsys, etc)
  • Knowledge of Email QA & Deliverability tools such as Litmus, 250ok, ReturnPath or Mailtrap
  • Strong Excel skills (formulas, Vlookups, de-duping)
  • Data Driven & analytical

Desired but not required:

  • Experience with Iterable as an ESP is a bonus
  • Experience with Direct Mail, SMS or other retention channels
  • SQL experience

 

Why you should join Scale:

We are passionate about harnessing technology to drive business results. We collect and process large amounts of data to inform business decisions on a daily basis. You will be working alongside experienced data analysts, while having regular interactions with business executive

What We Offer:

  • Work from home + Monthly WFH stipend
  • Competitive salary commensurate with Years of Experience
  • Excellent Medical, dental, vision and life insurance
  • 401K match
  • Generous Paid Time Off

 

#LI-DNI

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Location

Our employees are located throughout California and Utah as we are a fully remote company.

An Insider's view of Scale Media Inc

How would you describe the company’s work-life balance?

Scale cares deeply about their employee's work-life balance. Being a health and wellness company, the founders understand the need for employees to be able to spend quality time with their family and offer flexible scheduling and remote employment. They also care about our well-being and offer programs such as complimentary yoga & mental health day

David Goodman

Manager, Data & Analytics

What's the biggest problem your team is solving?

The biggest challenge is moving from such a sprawling code base and platform to a more consolidated, concise and modular system, using more modern tools, while implementing testing to help mitigate many of the common errors that occur through our regular development work.

Mike Picco

Senior Software Engineer

How has your career grown since starting at the company?

I joined Scale Media in May of 2019 as an HR Administrator and was hired to perform clerical tasks. As the company quickly expanded, I had the opportunity to take on a lot of new responsibilities and grow my professional skills. Currently, I am an HR Generalist and I manage a small team under the direction of our Director of People and Culture.

Racquel Frazier

Human Resources Generalist

How do you empower your team to be more creative?

Operations is all about creative problem solving. I encourage my team to include employees from different departments when refining / building out new processes. This allows them to understand the problem from a different perspective, foster new ideas, and create a process that is more conducive within our organization.

Nicole Khandhar

Head of Operations

How does the company support your career growth?

From my first day back in 2017, I felt a strong company culture of support and growth from within. Scale's founders are fully invested in their employees through advanced learning programs, in-house mentorship, and an open door policy that fosters candid conversations for mapping individual growth plans, which I have personally benefitted from.

Jennifer Fontaine

Creative Brand Manager

What are Scale Media Inc Perks + Benefits

Scale Media Inc Benefits Overview

- Full Health, Dental, Vision and Life Insurance.
- Generous PTO
- End of year Company Bonus
- Employer matched 401(k)
- WFH Stipend
- Charity Match Donations
- Professional Development / Training
- Employee discounts across our product range
- Access to our wellness package (in-house yoga sessions, meditation, mental well-being days)
- Monthly and Quarterly company events

Culture
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Happy Hours
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
Online course subscriptions available

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