XPRIZE is seeking a Public Relations Manager/Senior Associate to support the Public Relations Senior Manager in managing, cultivating and maintaining positive media coverage for the active prizes. The Public Relations Manager/Senior Associate will be a key information source for all media contacts requesting data and insights, as well as managing the development, implementation, and coordination of internal and external public relations strategies. This position will also be the point of contact for agencies and consultants working on multiple prizes.

The goal is to gain recognition in the market; promote the XPRIZE Foundation’s mission and services; and establish our leadership and awareness throughout target industries. Key KPI’s include increasing brand awareness, build community, create engagement and drive advocacy via increased media exposure, both online and offline. Monthly reporting against key metrics will be mandatory for tracking performance and iterating for better results.

PRIMARY RESPONSIBILITIES

• Environmental background preferred; focus on a suite of prizes and roadmaps.
• Serves as a communications hub for our environment and energy related prizes— disseminating key information to internal stakeholders and outside agencies and tracking all pending PR requests, projects, and deliverables. Serves as day-to-day point person with prize teams, sitting in on regular meetings and updates.
• Manager, cultivates and maintains positive media coverage for prizes and Foundation activities.
• Monitors and manages media relationships within domains and build/maintains media list.
• Contributes to pitching and media outreach, including key milestones.
• Researches and responds to all incoming media requests for prizes and projects.
• Contributes written content to internal and external communications, including master messaging documents, press releases, op-eds and bylined articles, blogs social media content, newsletter articles, print collateral, media talking points and speeches.
• Tracks, shares and archives media mentions and feature.
• Compiles metrics as needed, tracking reach and impressions, tone and sentiment, messaging pull-through and other parameters as needed.
• Staffs and supports all interviews with prize spokespeople.
• Maintains story-banking efforts across active prizes.
• Other duties and responsibilities as needed

REQUIRED QUALIFICATIONS

• 5 - 7 years public relations experience; required experience with technology, life science, environmental, or space verticals.
• Knowledge of key outlets in traditional and non-traditional media.
• Detail-oriented with superior organizational, communication (written and verbal), and interpersonal skills, including the ability to work with diverse personalities, prioritize and multitask, and work in a fast-paced environment.
• Must be computer/internet savvy with proficiency in social media best practices and analytics, advanced Excel spreadsheets, research skills, and a knack for high-impact reports and presentations.
• Experience with Cision, a media monitoring and media list-building tool, is preferred but not required.
• Bachelor’s degree, preferably in Communications or an area relevant to our verticals