Performance Marketing Manager

| Greater LA Area
About the role
As the Performance Marketing Manager at Albert, you will be responsible for managing the company’s user acquisition (UA) efforts across the major online advertising platforms, including planning, ad trafficking, budget allocation, performance optimization, and data analytics.
You will work closely with the marketing, product, and design teams to refine our UA strategies and tactics as we scale our subscriber base. We’re a lean, fast-moving organization looking for a detail-oriented professional with an entrepreneurial spirit who takes an analytical, metrics-driven approach to their work.
The ideal candidate will have direct experience managing $100K+ monthly budgets for a product-driven company or client on Facebook, Google, or Snap. Experience with app- and/or subscription-based businesses is a plus.
Things you're good at
• Multi-tasking: you can manage and prioritize multiple projects at any given time.
• Planning: you take a systematic approach to work, defining measurable goals and objectives for each project.
• Collaborating: you’re comfortable working closely with key stakeholders to develop and deliver effective UA campaigns.
• Executing: you know how to get projects done without losing sight of the details.
• Taking initiative: you hustle and are always looking for opportunities to learn and improve.
Who we are
Albert is a new type of financial service that uses powerful technology to simplify our customers’ personal finances. A startup with the backing of top-tier institutional investors, we have been trusted by over 1 million users to help achieve their financial goals.
Our mission is always at the forefront: to improve the financial lives of millions of people. We strive toward this mission with a simple, yet sophisticated product, and an in-house team of financial experts – or “geniuses” – who work directly with our customers. If you are a thoughtful, talented individual with an interest in our mission, we invite you to join us on our journey. Successful candidates will have a foundational knowledge of finance and the desire to better the lives of others.

Responsibilities

  • Oversee daily campaign performance across multiple UA channels.
  • Manage ad spend based on campaign performance and growth goals.
  • Track KPIs, run regular analyses on user behavior, and develop actionable insights to inform our growth strategy.
  • Interface with marketing leadership regularly to fine-tune UA tactics and strategies.
  • Engage with Design, Product, and Finance, as necessary, to develop new UA campaigns and optimize existing campaigns based on growth goals.

Requirements

  • 3+ years of hands-on experience managing online performance marketing campaigns at scale at a product-driven company or advertising agency.
  • Experience managing UA campaigns on the Facebook, Google, and/or Snap ad platforms; proficient on at least one of these ad platforms.
  • A track record of managing and optimizing ad budgets to established KPIs.
  • Strong Excel and general analytical skills.
  • Solid project management and communication skills, with an ability to work on tight deadlines.
  • A proven ability to think holistically about growth, across user acquisition, user experience, and retention/engagement.
  • Bachelor’s degree in a relevant field (e.g., Business, Marketing, Statistics, Finance).

Benefits

  • Competitive salary and meaningful equity.
  • Health, vision and dental insurance.
  • Free lunch.
  • Your own hardware budget.
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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • HerokuLanguages
    • CeleryLanguages
    • RabbitMQLanguages
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • ElasticSearchDatabases
    • DynamoDBDatabases
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • NotionManagement
    • SlackManagement

Location

Our offices are located at the Hayden Tract in Culver City, just a short walk from the Culver City metro station serviced by the expo line.

An Insider's view of Albert

What are some social events your company does?

Our events are proof that Albert puts team-building first. Even with many departments in our busy start-up, Albert finds exciting ways to bring us together. This has included an afternoon ice-cream bar from Bluebird Creamery, a karaoke happy hour and professional mini-massages for Employee Appreciation Day. (I’ve never been so relaxed at work!)

Elle

Copywriter

How does the company support your career growth?

Albert supports career growth by prioritizing personal development and fostering an environment in which people have the opportunity to show their strengths. Anyone can volunteer to lead or be a part of a project or initiative, providing valuable experience and promoting personal growth.

Patrick

Finance Director

What's the biggest problem your team is solving?

Our Geniuses understand that personal finance can be stressful and overwhelming so our primary goal is to bring relevant, personalized, and timely financial advice to our users.

Trina

Financial Advice Expert

What are Albert Perks + Benefits

Albert Benefits Overview

Medical, Dental, and Vision fully paid for by the company and you can sign up for benefits on your first day. Free lunch, beverages, and snacks, and we love furry visitors. We offer paid vacation and 10 paid holidays, a casual vibe and an open floor plan.

Culture
Friends outside of work
Daily stand up
Open door policy
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
Company Equity
Vacation & Time Off Benefits
Paid Holidays
Paid Sick Days
Employees receive 24 hours per year of paid sick leave.
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
We throw an awesome company retreat each year in addition to monthly happy hours and events.
Free Daily Meals
Stocked Kitchen
Albert has a fully stocked kitchen including healthy snacks, rotating beer, coffee, tea, cocoa, and other beverages.
Happy Hours
Happy hours are hosted on occasion, usually every other month.
Parking
We offer employees Free on-site garage parking.
Professional Development Benefits
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