System1 operates the most advanced Responsive Acquisition Marketing Platform in the industry, and our teams of growth marketers specialize in acquiring audiences for leading products, applications, and services. Our Publishing division creates engaging consumer-focused sites that offer verticalized experiences for a variety of audiences, using leading data science capabilities to provide users with the most relevant content in real-time. We frequently experiment and test new opportunities to continue adapting to consumer demand and market changes. 

As a Digital Media Buyer, you will be responsible for identifying audiences and generating new leads for campaign targeting, as well as executing on high-volume media buys across within paid social channels. You’ll collaborate with a small team including product, engineering, and business leads to ensure profit and CPA goals are met in a fast-paced and dynamic marketplace. 

The Role You Will Have:

• Collaborate with product and business owners to strategize new lead gen opportunities and execute on growth plans through high-volume ad buys
• Own experimentation and testing of campaign strategies, leveraging all available data streams to draw insights 
• Build, launch, optimize and own reporting on all campaigns, communicating roadblocks in real-time and teaming up to find solutions
• Utilize a range of channels and ad networks to efficiently target global audiences and growth avenues
• Create engaging ad copy and image selections for campaigns, following strict compliance standards
• Manipulate large data sets using Excel for interpretation and reporting
• Balance the analytical and creative to achieve results

What You Will Bring:

• Experience managing high-volume, high-budget direct-response performance marketing campaigns, and optimizing for KPIs, like CPA, ROAS, and Lead Gen
• Ability to execute ad buys on paid social channels such as Facebook, Snap, Twitter, or Instagram
• Comfortability manipulating large data sets using Excel and Google Analytics, and experimenting with different targeting strategies based on audience trends
• Preference for collaboration in problem-solving and the ability to identify and share resources to accomplish business goals
• Comfortability working in the unknown and an entrepreneurial mindset

What We Have to Offer

• Work remotely during COVID-19
• Competitive PTO
• 11 company holidays
• Medical, dental, & vision coverage
• 401k w/matching
• Paid professional development
• Monthly gym subsidy 
• Commuter benefits
• #BI-Remote
• #LI-Remote