About ettitude:

Ettitude is a direct to consumer brand providing the world’s healthiest and most sustainable bed sheets. We developed the world’s only new generation bamboo lyocell fabric that is extremely breathable, hypoallergenic, antimicrobial, eco-friendly and at the same time, way softer than cotton. Our customers say it makes their Egyptian cotton sheets feel like sandpaper and are replacing all their cotton sheets with ettitude bamboo sheets. It’s the bedding of the future.

Since launching into the USA market in Nov 2017, our brand has grown significantly and we’re now ready to further expand our USA team. We need a talented quick-learner with a can-do attitude who’s keen to grow with the brand.

While education and experience are always appreciated, a great attitude is what will ultimately decide if you join our team. Our ideal candidate will be ambitious, hungry, and defines success as the ability to exceed aggressive marketing goals and expectations. Has a proven track record of significant customer growth and development through the testing and optimization of customer acquisition channels within the B2C E-commerce industry.

Your responsibilities would include: 

- Design a comprehensive marketing strategy 
- Create and manage a budget for marketing channels 
- Identify and actively investigate high-potential channels to test and incorporate into our broader acquisition plan 
- Recruit affiliates and influencers, by developing and maintaining an outreach program 
- Drive integration of our digital and social media strategies with offline campaigns and PR 
- Lead qualitative and quantitative customer research efforts
- Make recommendations for acquisition, involving segmented, tailored outcomes based on primary research findings and customer data 
- Work collaboratively with product development and customer success to implement changes to fuel acquisition and retention 

Preferred Qualifications

- At least three years of proven experience in a similar role 
- Proven ability to work on a small team, with a high level of autonomy in a high-growth environment 
- A collaborative, team-oriented working style 
- A self-motivated doer 
- Highly analytical and adept at storytelling using data 
- Stellar communication and presentation skills 
- A high degree of comfort using analytical tools 
- A deep level of curiosity about customers 
- Enthusiasm and willingness to lead and learn 

ettitude work perks:

• Generous employee discounts
• Work for an international expanding online retailer

The advertised position is full-time. Salary 60,000 - 90,000/year