Marketing Data Analyst

| Greater LA Area

Marketing Data Analyst

We’re looking for a Marketing Data Analyst who will help shape the company’s marketing strategy by providing business insights, campaign analysis, consumer research, and data mining into what makes our customers tick. You will become a Subject Matter Expert (SME) on the health of the consumer-facing business lines, helping to spot anomalies and opportunities. This position reports to the Vice President of Consumer Marketing.

Responsibilities

  • Develop and track all key business metrics (sales, churn, ARPU) to identify key trends and opportunities for optimization. Provide weekly reporting to the Executive team.
  • Based on data sets, spot anomalies that are the result of bugs/billing issues/outages, and serve as the primary Marketing team member to work with Engineering to ensure they are resolved.
  • Develop profitability analysis of all our consumer product lines
  • Query and manipulate large data sets to create customer profiles and associated marketing strategies
  • Develop and track all needed customer, channel and competitive data and analyses
  • Implement consumer research as necessary
  • Assist in the annual budgeting and monthly re-forecasting process

Is This You?

  • You have a Bachelors degree in Business, Finance (or related major); MBA a plus.
  • You have a minimum of five years of experience in data-intensive marketing, business, or financial analytics role.
  • You have outstanding statistical, quantitative modeling and forecasting skills.
  • Demonstrated business analysis skills, including sales planning and analysis, sales forecasting, Customer Lifetime Value (LTV) analysis, campaign tracking and analysis, and consumer research
  • Experience working with standard clickstream analysis and business intelligence tools such as Google Analytics, Splunk, Tableau, Looker, and Business Objects
  • Strong knowledge of SQL required; other programming languages a plus
  • Excellent verbal and written communication skills
  • Quick learner with proven ability to operate in a fluid, fast-paced environment
  • Must be able to work some evenings and weekends as required to fulfill business and operating plans

Meet Boingo

Boingo Wireless, Inc. (NASDAQ: WIFI) helps the world stay connected. Our vast footprint of Wi-Fi and cellular networks covers more than a million locations and reaches over a billion consumers annually – in places as varied as airports, stadiums, military bases, and multifamily communities. The Boingo platform drives revenue through various products, including Wi-Fi, DAS (cellular), Media, Wholesale, and more.

We’re an enthusiastic team, dedicated to growing our business by building amazing, valuable products. Boingo boasts a super-fun, collaborative work environment, with an annual pool tournament, Halloween costume contest, summer picnic, bowling nights, and more. There’s a kitchen stocked with yummy snacks and drinks, and a well-appointed new mother’s lounge. We offer an incredible benefits package, including unlimited vacation, parental leave, health, dental, vision, 401(k) match, equity, and more. And, our award-winning headquarters, located in Westwood, CA, has 360-degree views of LA, from Catalina to the Hollywood Sign. It’s no wonder we’ve been named among the Best Places to Work in LA four years in a row, and counting!

Boingo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with disability.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • D3JSLibraries
    • FluxLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • Backbone.jsFrameworks
    • DjangoFrameworks
    • Ember.jsFrameworks
    • ExpressFrameworks
    • FlexFrameworks
    • HadoopFrameworks
    • MeteorFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • CassandraDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • SAP HANADatabases
    • SQLiteDatabases
    • TeradataDatabases
    • Google AnalyticsAnalytics
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • DrupalCMS
    • WordpressCMS
    • SalesforceCRM
    • MailChimpEmail
    • Adobe CampaignLead Gen
    • MarketoLead Gen

Location

10960 Wilshire Blvd Suite, Los Angeles, CA 90024

An Insider's view of Boingo Wireless

How does your team reward individual success?

Boingo’s success is a product of our people, which is why we take pride in creating a work environment where employees feel rewarded. Employees are offered competitive pay, equity in the company (RSU's), attractive bonus plans, 401(k) with employer matching and more. These are just some of the reasons Boingo is an awesome place to work.

Genevieve

Director, Talent Acquisition

What kinds of technical challenges do you and your team face?

Boingoites are faced with challenges every day, but there is nothing sweeter than overcoming a difficult task, together. The perfect example is launching Project Jake. We completely redesigned our UI for Boingo Broadband customers. It launched to much success & a boost in sales and is evidence of the awesome team work and collaboration at Boingo.

Lisa

Senior Marketing Manager

How does the company support your career growth?

If you want to succeed, Boingo will go above and beyond to make it happen. Our culture is all about promoting within, so career development is top priority. We have regular lunch & learn trainings, a generous tuition reimbursement program, and many hands-on learning experiences to support our growth and expand our skill sets.

Tyler

Senior Technical Recruiter

What’s the vibe like in the office?

Some might think that it’s the gorgeous view, snacks, or kombucha on tap, but the people are really what make coming to work every day so awesome. It’s an innovative environment that solves complex problems, but knows how to have fun along the way.

I even live with two Boingoites, so I guess you could say…I really like it here!

George

Software Engineer

What are Boingo Wireless Perks + Benefits

Boingo Wireless Benefits Overview

Working at Boingo comes with more perks than a paycheck. We offer an incredible benefits package that includes equity for everyone, health, dental, vision, 401(k) match, unlimited vacation, 12 weeks paid parental leave, and more! Our award-winning office space in Westwood, CA has 360-degree views of LA - from Catalina to the Hollywood Sign – plus a kitchen stocked with yummy snacks and drinks.

Financial Well-Being
- Competitive pay
- Quarterly Incentive Plan (bonus)
- Company equity (RSU's)
- 401(k) Savings Plan with an employer match
- Flexible Spending Accounts (healthcare and dependent care)

Time to recharge and give back
- Unlimited vacation
- Company match on charity donations

Wellness programs
- Reimbursement of up to $600 per year towards a gym membership for you (and more for your spouse)
- Equinox gym in our Westwood, CA office building (with discounted membership!)
- On-site massage, yoga and stretching

Valuable extras
- Company subsidized electronic devices like smartphones, tablets and fitness devices
- Casual work environment
- Monthly employee events like Hackathons, bowling & cocktail hours
- Lots of free snacks, fruits, veggies and drinks
- Lunches and treats from great restaurants
- Game room with Boingo keg — featuring craft beers
- We even cover the cost of your Costco or AAA membership

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Child Care & Parental Leave Benefits
Child Care Benefits
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Professional Development Benefits
Tuition Reimbursement
Diversity Program
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, 1-to-many program, Cross-department program, Career mentoring, Leadership mentoring.
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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