LookinLA seeks to hire an Inbound Marketing Specialist to join our team. This person will lead our digital marketing efforts to develop, manage and grow a number of client digital marketing programs to drive brand awareness, engage audiences and most importantly utilize data-driven marketing tactics to build site traffic, generate new sales/leads, and convert new business. 

• Developing a strong understanding of products, competition, industry and marketing goals and objectives of the industry
• Actively brainstorming and proposing new ideas for inbound marketing campaigns
• Writing various marketing materials including blogs, newsletters, social media content and more
• Creating and designing graphics and advertisment assets using Photoshop, Illustrator, Canva, Bannersnack.
• Measuring the effectiveness of campaigns against agreed key performance indicators (KPIs)
• Understanding analytics and data and using them to create effective content strategies.
• Maintaining up-to-date knowledge of the industry’s best practices, strategies, and offerings including inbound marketing.
• Creating, managing, and executing multi-channel marketing campaigns that leverage SEO, Social Media, Email campaigns, and events to grow customer acquisition
• Extensive knowledge of paid advertising platforms such as Google Ads, Facebook Ads, Youtube Ads.