Director, West Coast Regional Promotion

| Hollywood

Caroline is the Independent Services division of Capitol Music Group, providing a full range of label services and revenue streams for Caroline's artists, releases and label associations on a worldwide basis, including Marketing, Promotion, Commercial Development, Branding, Synch & Licensing, Lifestyle Marketing, Business Affairs and Finance.

Caroline is looking for a Director, Promotion West Coast Regional to build and develop relationships with determined radio outlets throughout the US West Coast in order to seek and secure airplay, promotional, & marketing opportunities. Explore and exploit all avenues in the market region via radio and its related media to enhance the exposure of our artists, and increase revenues for the company.

Job Functions:

  • Work with music radio station programmers in a specified region of the US West Coast to seek and secure airplay, increased spins, and promotional opportunities for Caroline artist releases. Explore and exploit all avenues in the market region via radio to contribute to the priorities and goals of the department.
  • Secure and maintain airplay on radio stations in assigned market.
  • Identify, foster, and maintain strong working relationship with radio station programmers in specified region to acquire airplay for artists.
  • Maximize airplay and implement creative and innovative promotional opportunities to achieve a record's greatest chart potential and audience impact.
  • Monitor e-mail and voice mail and respond in a timely manner to radio & media personnel as well as national staff inquiries involving artist or song activity in the market.
  • Contact stations on a weekly basis.
  • Promote new and current singles through radio station contacts and relationship building.
  • Implement on air promotions for artists
  • Devise promotion plays for region to expose acts outside of radio airplay.
  • Act as liaison with stations for local contests and promotions.
  • Generate weekly tracking logs.

Job Requirements:

Skills/Abilities:

  • Radio, Promotion, Marketing and/or sales background a plus
  • Relationship building and maintaining
  • Organization
  • Negotiation and persuasiveness
  • Creativity

 Experience:

  • Vast knowledge of music radio and artists. 
  • Travel may be required.
  • Strong relationship skills.
  • Strong communication skills both verbal and written.

Education:

  • College degree or equivalent career experience.

Universal Music Group is an Equal Opportunity Employer.

Disclaimer

This job description only provides an overview of job responsibilities that are subject to change.

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Location

UMG IT is primarily based in Woodland Hills, a neighborhood bordering the Santa Monica mountains in the San Fernando Valley region of Los Angeles

An Insider's view of Universal Music Group

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Everyone is hard working but it’s still a pretty relaxed and friendly environment. If you need any help people are always ready to make time. Between the conference room with all over music related decorations, big lunch room with table-football and arcade games and a very casual dress code, the overall vibe is really chill.

Laurent Burte

Enterprise Portfolio Management Project Manager

How do you collaborate with other teams in the company?

Our team serves departments across the company by providing feedback and best practices on software asset management. We get to work with a lot of different teams which is really interesting.

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Junior Windows Systems and Application Administrator

What makes someone successful on your team?

Our team relies on the ability to have quick and meaningful communications, sharing of ideas in a constructive way and working closely as a whole team. You also need to be interested in always learning. Technology never stands still and neither does this team.

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Director, Rights & Repertoire Technology

What does your typical day look like?

There is no typical day at UMG, which is a good thing! I get an opportunity to work with numerous individuals within IT and the business on a variety of global projects. Having the opportunity to work with so many talented people globally and continuously learn and contribute to our business is very exciting.

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