Director, Public Relations

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About the Director, Public Relations at Headspace:

Join the Headspace team, and help us make the world a healthier, happier place through the joy of meditation, mindfulness and calm! The successful candidate will be part of Headspace's dynamic, newly-formed in-house Communications team, reporting directly to the Vice President/Head of Communications. This is a great opportunity for a PR professional with 8-10+ years of experience to create and execute innovative, impactful, high profile consumer-focused PR campaigns across all aspects of Headspace’s expanding platforms and growing business in both domestic and international markets. The ideal candidate must understand and translate business goals into PR results, and ideally have both agency and in-house experience. This is a fast-paced, environment with an entrepreneurial spirit and a focus on creativity, collaboration, execution, attention to detail, results, teamwork, and, of course, health and happiness.


How your skills and passion will come to life at Headspace:

  • Build consumer awareness for Headspace across the earned media, social media and influencer spaces.
  • Conceive, develop and execute effective PR campaigns that are innovative, exciting, strategically targeted and stand out in a cluttered, competitive media landscape.
  • Collaborate with Headspace’s content, business development and leadership teams to ensure that PR campaigns and concepts are appropriately integrated and amplified across all platforms.
  • Help formulate strategic vision and long-term PR planning processes across all aspects of the brand, ensuring the team achieves goals through innovative and impactful solutions.
  • Conduct proactive and reactive media relations; build and nurture strong relationships with key media contacts and influencers; and act as brand spokesperson when appropriate.
  • Deliver exceptional work product, and lead the team to deliver results that meet or exceed the expectations of senior leadership.
  • Showcase highly developed writing, research and presentation skills.
  • Across all areas of responsibilities, maintain a constant focus on quality, innovation, and brand integrity.
  • Create and deliver smart and strategic PR plans with a persuasive presentation style.
  • Be curious, embrace and thrive in the ever-evolving, fast-paced communications, health and technology fields. Keep your finger on the pulse of a changing world and enjoy the challenges that come with change: be at the forefront, an early adopter, a leader.
  • Have a genuine desire to be part of a successful team that drives results and has fun doing it.

What you’ve accomplished:

  • Be a seasoned PR professional with boundless energy, enthusiasm, creativity and a can-do spirit.
  • Have a proven commitment to quality, exceeding expectations and delivering results; enjoy diving into and managing the details; and be a master at multi-tasking and meeting deadlines.
  • Bachelor's degree, preferably in Communications or related field.
  • 8-10+ years of communications experience, including 3-5 years in a leadership role overseeing a PR team.
  • Experience with technology/digital or health PR a plus, as well as a combination of agency and corporate/in-house experience.
  • History of working successfully with media, especially technology, health, entertainment and/or lifestyle reporters and influencers.
  • A track record of creating and implementing strategic, high-profile PR campaigns, and the ability to effectively leverage and expand upon those experiences.
  • Ability to execute even under time or budget constraints.
  • Excellent verbal and written communications skills.
  • Collaborative and energetic style and ability to work cross-functionally with partners across the organization.
  • Enthusiastic about traveling to domestic and possibly international destinations for PR events and opportunities.

How to get started: If you’re excited by the idea of seeing yourself in this role at Headspace, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.

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Location

We're located in the heart of Santa Monica on Michigan + Cloverfield, just off the 10 freeway. Bergamont train station is right behind our office.

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