Director, Paid Search

| Greater LA Area
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Summary:

Are you able to demonstrate a track record of strong consultative insights, internally and externally? Can you display the necessary leadership to drive Paid Search results, at scale?

This role includes developing and managing effective delivery strategies based on known client's business objectives and carefully managing client expectations and communication throughout the duration of the engagement. The Paid Search Director will help ensure the search product is delivered in a professional, comprehensive form with insights and recommended actions. You will help improve processes that will streamline operations, improve performance and maximize team output.

 

Responsibilities:

  • You will be the chief architect of the delivery strategy, testing strategy, forecast, and plan for key accounts within your category, ensuring all search deliverables are met on time and of the highest quality
  • Develop strong relationships with search community, vendors, Group Directors and Digital Leads.
  • Analyze performance data and site analytics to develop insights for use in quarterly and annual business reviews
  • Be responsible for all client budgets and ensure they are being spent effectively and as scheduled
  • Closely manage project plans, launch plans, our scope of work, and delivery timelines to ensure each team is delivering on schedule and to specification
  • Understand the client’s product, marketing objectives and digital goals with an emphasis on paid search
  • Interface and present to senior clients on regular basis, demonstrating full understanding of client’s businesses as basis for all future work
  • Enforce communications processes for optimal integration between search and media teams
  • Lead team to achieve targeted performance KPIs and provide assistance including optimizations and campaign troubleshooting
  • Develop initial staff estimates, submit estimates for approval, and review estimated hours vs. actual hours to ensure accounts are being serviced at the correct level
  • Provide support and recognition for your team and effectively foster teamwork that drives motivation and retention
  • Participate in the training, individual development, on-boarding and mentoring of staff
  • Think creatively and develop innovative tactics and offerings to advance the paid search practice
  • Create POVs, best practices, and assist in developing process documents
  • Coordinate the work of the [m]Platform disciplines, industry groups and media partners; assist with integration of other client and GroupM agencies
  • Provide support to regional offices and/or partners, where applicable
  • Maintain and encourage an open environment for our media partners to approach [m]Platform teams first with opportunities and innovations
  • Participate in Agency / departmental task forces, project work and new business for GroupM organizational impact
  • Keep senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

 

Qualifications:

  • A minimum of 5-6 years of relevant Paid Search experience or related media planning experience required, with focus on team leadership and client management
  • Fortune 100 client facing strategic experience preferred
  • Ability to think strategically and drive solid results to grow the business
  • Strong data analytics and strategy background
  • Prior experience managing a team is an absolute must; demonstrating the ability to nurture junior members of a team and serve as a mentor
  • Working knowledge of Paid Social a plus
  • Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork
  • Exhibit passion through appropriate participation in team, agency, and industry initiatives
  • Enjoy working in a dynamic and collaborative environment

 

Company Overview
Get all the benefits of working with Fortune 1,000 clients in a dynamic and open environment where we take pride in what we do. We are looking for smart, hardworking professionals to drive business results as a member of the GroupM family.

GroupM is a WPP company. WPP is the world leader in marketing communications services, with 158,000 employees around the globe. Within WPP, GroupM is the consolidated media investment management operation and parent company to world-famous media agencies.

The work environment is an upbeat, positive, and comfortable one that cultivates creativity and innovation. We have offices in New York City, Boston, Chicago, Los Angeles, San Francisco, Irvine, Atlanta, and Seattle.

We are an equal opportunity employer

It is the policy of GroupM and its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, marital status, or status as a covered veteran in accordance with applicable federal, state and local laws.

 

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Location

Playa Vista is conveniently located between Marina Del Rey and Culver City. Lush greenery, hammocks and a range of food trucks for lunch or a snack.

An Insider's view of MediaCom

What's something quirky about your company?

Spontaneous stretch sessions in the middle of the day, basketball challenges when an afternoon break is needed, and the cutest office dogs that you’ve ever seen. One employee even set up a game of chess at her desk for people to pass by and make a move! We all look forward to coming to work - the little personal touches make a big difference.

Willie

Human Resources Business Partner

What does your typical day look like?

My role straddles both strategic and tactical planning as well as the management of partner and client relationships. My day consists of project management with my team to ensure we are meeting client deadlines - campaign planning and implementation, tactical recommendations, reporting, pacing and billing... with some breaks for yoga in between!

Theresa

Senior Associate, Digital Investment

What does career growth look like on your team?

We define what career growth means for each team member. At the beginning, growth comes in developing knowledge base and technical skills. The more senior you get, the emphasis is on new responsibilities and developing leadership skills. Collectively, we map out a growth plan tailored to their professional goals.

Seow Leng

Managing Partner

What is your vision for the company?

The vision for MediaCom LA is to be a ‘compass’ for our global network. We are applying some of the thinking and skills of the tech industry to our agency business, hoping to fundamentally advance the agency model by developing operational advantages that MediaCom will replicate globally.

Mark

Managing Director

What are MediaCom Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Child Care Benefits
MediaCom provides Backup child care assistance.
Generous Parental Leave
Flexible Work Schedule
MediaCom provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Employees receive 10 hours per year of paid sick leave.
Perks & Discounts
Casual Dress
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Pet Friendly
MediaCom LA's pet policy is dog friendly daily.
Relocation Assistance
Professional Development Benefits
Tuition Reimbursement
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