Director of Marketing, Growth

| Greater LA Area
Location: Los Angeles, CA
Reporting to: CEO
About Jumpcut
Jumpcut is not just another ed tech company - we invest in people’s futures. With over 100 million individuals in America wanting to start their own small businesses, we’re providing a cohesive platform for digital entrepreneurs to actualize their dreams. We create courses for entrepreneurs on topics ranging from YouTube to startups, and for our best students, we invest in their companies and support them forever through our lifetime fellowship. 
Role Overview 
We made over $10M selling directly to consumers last year with an insanely scrappy marketing team. We need a highly creative and growth-minded Director of Marketing to take us to $100 million over the next 4 years. This person will own and scale our current user acquisition channels, while leading us into new opportunities to grow our customer reach. 
The most important trait we’re looking for is someone who is passionate specifically about user acquisition (e.g. paid advertising), and wants to build a career scaling out a huge team at Jumpcut doing this. The main way that we help our best students from our courses through our Lifetime Fellowship is by running their paid marketing for them. You’re going to be building out that marketing infrastructure so that we can help hundreds of our students scale up their businesses. (Think of it as starting your own advertising agency.).

What You’ll Do

  • Working with the CEO, scale out our user acquisition team from 6 to 50 over the next 2 years so that we can increase our paid traffic not only to Jumpcut, but all of the small businesses our students have created
  • Lead high-volume experimentation on our current direct to consumer marketing channels, define and develop a scalable growth strategy based on findings 
  • Work with analytics team to measure performance of paid channels and campaigns against ROI and KPI goals
  • Plan and execute marketing campaigns and promotions
  • Play a key role in hiring and training a highly influential marketing team (including creatives, analysts, and user acquisition managers) 

What You'll Need

  • 4+ years experience in marketing leadership at a direct to consumer company
  • Strong experience in direct response and performance marketing, with a focus on acquisition and an understanding of content
  • Seasoned in creating, managing, optimizing, and maturing omni-channel campaigns and strategy (paid acquisition, organic social, SEO, email, etc.) 

Who You Are

  • You sign your name on it - Whatever it is that you’re working on, it should be the highest quality. Everything you create should reflect an extraordinary amount of effort, passion, and thought.
  • You run into the wall - You aim for the difficult first, instead of avoiding it.
  • You welcome bad ideas - We believe in something counterintuitive: good ideas come only from the accumulation of bad ones. The bad ideas spur more bad ideas, which spur slightly better ideas, and from there, sometimes…poof!
  • You’re a barrel - The term “barrel” comes from Keith Rabois, who argued that there are two types of people: bullets and barrels. The ammunition is important, but what’s more important are the people who can aim them correctly.
  • You help others grow - All of us “hold mirrors” up for each other, so that we can both see and fix our flaws. Direct and honest feedback has no equal.

Benefits, Perks, and Compensation:
We’ve got some pretty sweet digs, catered meals, unlimited PTO, and a full suite of benefits. Check out jumpcut.com/about for more information and to meet the team!
Compensation is competitive, and dependent on experience. $140,000 - $190,000

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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement

Location

Located in the heart of Hollywood - walking distance of amazing restaurants, the metro, and world-renowned entertainment/nightlife.

An Insider's view of Jumpcut

How does your team reward individual success?

Whether reward comes through bonuses, trophies at our all hands meetings or just a simple “great job” on Slack, my success is viewed as Jumpcut’s success. That’s never been unclear at a company that values “Helping People Grow”. It’s hard not to be thankful and even harder to not give my very best.

Mahim

Copywriter

What's the biggest problem your team is solving?

At Jumpcut, our mission is to help our students learn valuable skills. Education is a tricky area because everyone is so different in the way they learn and absorb information. Our biggest challenge is building a flexible online educational platform that works for every single kind of student out there, no matter your background or learning style.

Catherine

Product Manager

How does the company support your career growth?

I joined Jumpcut 10 mos. ago as a Customer Service intern - now I direct the entire CS team and am building our recruiting team, all while knowing that if I wanted to join a different department to learn new things, I'd be fully supported.

Point being: Jumpcut isn't kidding around when they say one of their core values is to "help people grow".

Terry

Customer Success Director

What are some things you learned at the company?

I originally was hired as a junior copywriter. I literally started out writing content emails. It's pretty crazy but over the course of 2 or 3 years, I ended up learning how to do product launches and learning how to put together marketing funnels that have made millions of dollars. It still sounds crazy to me.

Brandon

Director of Marketing

What are Jumpcut Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Literally the best PPO plan money can buy in California, plus a wellness program
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
We have an open vacation policy. Take a vacation whenever you need it — we don't count days.
Generous PTO
Jumpcut's vacation policy includes two weeks paid time off for all staff up to four weeks off for tenured team members of four years or longer.
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Commuter benefits and parking stipends to help you get to work.
Company Outings
Free Daily Meals
Catered meals daily and unlimited Perrier. We get lunch and dinner catered from top LA restaurants every single day.
Stocked Kitchen
Parking
Pet Friendly
Fitness Subsidies
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