As a valuable member of the Audience Development team, you’ll be responsible for increasing the distribution of Ranker content through a variety of channels and working to ensure that the right content is getting in front of the right people at the right time. You will use your creativity, analytical mindset, and inherent understanding of what’s happening online and in pop culture, to grow and service Ranker audiences across all major digital and social platforms. The right candidate will be results-oriented in their work, passionate in their interests, and somebody who likes to be a supportive member of a winning team.

Responsibilities

We have many needs here, and the responsibilities of this role may be fluid and/or tailored to the right candidate based on their experience and business needs. Examples of responsibilities include, but are not limited to:

• Manage existing social profiles for Ranker or one of the many Ranker brands
• Ideate and create new social brands for audiences where Ranker can provide a unique perspective
• Analyze data on content and audience performance to inform and optimize distribution tactics
• Work with the editorial team to help create and shape content to maximize performance with a given audience
• Work interdepartmentally to analyze and improve Ranker’s existing SEO efforts across our hundreds of thousands of pieces of content

Qualifications

• Proven experience managing social accounts and growing audiences, 
• Understanding of what content and formats work on different platforms
• Comfort with analytics tools, such as Adobe Analytics, Google Analytics, Facebook Insights, etc
• Comfort with data and data-driven decision making
• Inherent grasp of what content and formats will work for different audiences, and a basic understanding of a/b testing and iterating to drive incremental performance
• Excellent editorial judgment, with your finger on the pulse of trends and what is driving conversations on the internet
• Experience running paid marketing campaigns is a plus
• Experience with SEO is a plus

About Ranker:

Ranker is the definitive site for votable content on just about everything… from The Best TV Shows to Binge Watch to The Social Issues You Care About Most. With half of our 50M UV’s coming from search and half from social, we have a deeply engaged audience, voting 21x and spending 5.5 minutes per visit. That’s more than E!, Vox and R29 combined.

Ranker sits at the intersection of passion and curiosity with rankings on nearly any topic from film to food. By voting on different list items, fans influence rankings on topics like “The Best TV Shows to Binge Watch” or “The Best Quarterback of All Time.” We also provide in-depth reporting on history, crime, and mysteries, broken up into easily digestible chunks that tell a cohesive story. Ranker is often a source for journalists, whether it is quoting a #1 ranking or reporting on a true crime story.