Associate, Acquisition Marketing
ABOUT THRIVE
Thrive Market was founded in 2014 with a mission to make healthy living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our 800,000 members find better products, support better brands, and build a better world in the process.
THE ROLE
Thrive Market is on a mission to make healthy, affordable food available to every American. In order to achieve that mission, we’re building a world-class acquisition marketing team to focus on finding, targeting, and converting health-conscious consumers into happy Thrive Market members. We’re fortunate to have a strong brand and a tangible value proposition, but the next phase of our growth will be driven by analytical precision and performance marketing expertise.
Thrive Market’s Acquisition team is seeking an Associate of Acquisition Marketing who will have the opportunity to grow a crucial acquisition channel that directly impacts the business’s growth. This is an exciting role for someone looking to develop their understanding of Paid Social from audience segmentation, creative analysis, and integrated marketing strategy. Someone who enjoys turning data into actionable insights and has an inherent curiosity and desire to learn through testing will love this role. This role reports directly to the Acquisition Marketing Manager.
RESPONSIBILITIES
- Day-to-day execution of ad creation, spend reconciliation & performance analysis
- Assist in pulling relevant site or platform data to report on the effectiveness of campaigns
- Work cross-functionally with internal teams and agency partners to establish and maintain weekly assets, media plans, and copy for all paid campaigns
- Support Integrated Marketing campaigns by developing briefs and communication materials (i.e., presentations, Google docs, timelines, strategy documents)
- Proactively present new test ideas, competitive research, and industry trends
- Maintain a strong analytical approach, with a bias for developing data-driven solutions working with tools such as Tableau and Amplitude
QUALIFICATIONS
- Bachelor’s Degree in marketing, business, or related field
- 2+ years of user acquisition marketing, specifically in Paid Social
- Hands on experience in digital marketing platforms, especially Facebook Ads Manager or other Social platforms
- An entrepreneurial and scrappy approach, willing to roll up your sleeves and find creative ways to get things done
- Excellent communication (written, verbal & presentation) skills
- Experience working with third party providers such as agencies (a plus)
- Proactive and self-motivated with the ability to multitask multiple projects at once
- Proficient in Microsoft Suite (Excel, Outlook, Word, PowerPoint, Keynote) and Google Docs
- Experience in subscription, e-commerce and/or health, grocery or wellness
BELONG TO A BETTER COMPANY
- THE PERKS
- Comprehensive health benefits (medical, dental, vision, life and disability)
- Dog Friendly Office
- On-site Yoga
- 401k plan
- Equity
- Stocked kitchenLunch provided 5 days per week
- Free Thrive Market membership and discount on private label products
We're a community of more than 600,000 members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.
Thrive Market is an EOE/Veterans/Disabled/LGBTQ employer
At Thrive Market, our goal is to be a diverse and inclusive work place that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!
If you need assistance or an accommodation due to a disability, please contact us at (424) 291-9534 and we’ll be happy to assist you.
© Thrive Market 2020 All rights reserved.