Responsibilities

Fandango seeks a Marketing intern to support two units within marketing: Customer Relationship Management (CRM) & Performance Marketing.  

Work alongside the CRM team to drive consumer engagement and loyalty with a focus on transaction frequency and cross-portfolio LTV. 

Assist with Fandango’s targeted marketing campaigns across social media, search, affiliate and other marketing channels.

 

Responsibilities:

• CRM: 
  
  • Updating calendars and requesting creative for various remarketing units across email touch points: FanAlert, Purchase Confirmation, Rate & Review, Welcome/Nurture, etc.
  • Create simple segmentation briefs (e.g., screenings or sold standalones)
  • Compilation of reports for push/in-box, remarketing units, and campaign wrap-ups
  • Participating in cross-functional working sessions with teams such as Brand Marketing, Merchandising, Product, Social, PR, and Research
  • Assisting with Competitive Analysis
  • Initiate JIRA tickets
  • Update Contact Strategy decks (Fandango/FNOW)
  • Migration of shared assets to SharePoint
• Performance Marketing: 
  
  • Update campaign calendars and source creative assets
  • Compile campaign briefs for agency partners
  • Manage communication and campaign coordination with agency and affiliate partners
  • Manage and upload audience lists for campaigns across Google, Facebook, Snap and other platforms.
  • Assist with reporting and post-campaign analysis
  • Assist with meeting scheduling and coordination

Qualifications/Requirements

• Proficient in Microsoft Word, Excel, PowerPoint

• Passion for entertainment and digital marketing

• Excellent communicator, both verbal and written, with strong organizational skills and collaborative mind-set

• Ability to handle multiple deadlines and be comfortable asking for guidance when needed

• Basic understanding of film and TV competitive landscape (home entertainment understanding a plus)

• Passion for the consumer and fostering long-term relationships with them

• Interest in data and how it can impact and improve business performance

• Detail-oriented -- striving for excellence amid a fast-paced environment

Desired Characteristics

• In pursuit of an Associate, Bachelor or Graduate degree at an Accredited Institution and be able to provide documentation to confirm your degree in progress

• Current class standing of sophomore or above (30 credits) (rising sophomore, junior, or senior)

• Cumulative GPA of 3.0 or above

• Must be 18 years of age or older

• Must have unrestricted authorization to work in the U.S. without a visa or sponsorship

• Must be able to work on-site in Beverly Hills, CA

• Must be available during our program: June 1 – August 10, Monday – Friday, about 9am-6pm, approximately 40 hours/week, for 10 weeks

• Internship positions are paid and do not require school credit

• Recent graduates will not be eligible