Events Marketing Specialist/Manager

The internet is experiencing a transformation – ad blindness and blocking are forcing media companies and advertisers to rethink the way they connect with consumers.  This evolution is changing the way we consume content and how we interact with brands.  Nativo is enabling this shift by developing the new technologies, data insights, and best practices that will power this next generation of media and advertising.

Nativo is seeking an Events Marketing Specialist/Manager to join our Marketing team in El Segundo, CA. In this role, you will support the strategic planning, execution, and ROI analysis across tradeshow, regional & national sponsorships and custom Nativo proprietary events, ensuring that they are aligned with marketing and sales strategy. This role reports to our VP of Marketing.

What you’ll do:

• In this position, you will manage all elements of marketing event programs including budget development and reconciliation of each program including but not limited to, venue site selection, contract negotiation, promotional strategy, premiums conception, attendee rooming lists, client appreciation initiatives, staffing schedules and vendor management
• Be an expert on industry events and provide recommendations to the publisher business development team and ad-sales team on which events will help drive brand awareness and audience ROI
• Be an internal champion with the internal sales and operational teams to brief and prepare event attendees.
• Package collateral and presentations for thought leadership events
• Own and track event marketing budget to promote company product and services to the target audience with a strong focus on ROI.
• Post-event tracking and ROI analysis to help measure the company’s marketing initiatives and to improve future performance.
• Oversee the production of promotional items and event agendas, ushering the product through the appropriate teams and channels from ideation to completion.
• Spearhead internal events and trainings that align with company goals (ie Sales and Company Summits)
• Create copy, relevant materials and packages to support seasonal and vertical launches outlining Nativo products
• Work cross-functionally with sales, business development, design and marketing to meet project deadlines
• Provide on-site sales support for custom events and sponsorship activations

Tools We Like:

• Wrike
• Evernote
• Slack
• Act-On

What you’ll need:

• Bachelor’s degree in Communications, Media Studies or related field preferred.
• 3-5 years of tradeshow and/or events management experience, marketing background also preferred
• Ability to work with cross functional teams and balance competing priorities, plan events with marketing goals in mind.
• Excellent project management/coordinating skills are essential as is the ability to define, conceptualize and execute a successful event.
• Highly organized and detail-oriented self-starter with strong communication and relationship-building skills.
• General business and data acumen with familiarity of the AdTech space.
• Intermediate Excel skills to track and manage budgets and PowerPoint for presentation proofing and polish.
• Adobe Creative Suite (Illustrator, InDesign and Photoshop) experience a plus.
• 20%-25% travel

What we offer:

At Nativo, you make an immediate impact. Nativo is made up of smart, talented and driven people looking for other potential team members with the same attitude of innovation and excellence. We offer incredible opportunities to learn and work on projects that transform digital advertising. We offer a competitive compensation and benefits package that includes stock options, health coverage, employer-matched 401k, cutting edge work, and the opportunity to join a rapidly growing startup with a proven product.

About Nativo

Nativo, the leading content advertising technology platform, empowers brand advertisers and publishers to reach consumers and measure their engagement with content.  For brands, Nativo provides the ultimate technology for intelligently deploying content at scale. For media companies, Nativo is a complete tech stack built from the bottom-up to deliver content and native placements within publisher sites. From the hands and minds of an amazing team, Nativo has engineered a platform that has been recognized as the best available in the market. Nativo is respected, well-funded, and is recognized as one of top tech companies to work for. Nativo is well-positioned to play a vital role forging the path of media and advertising in the coming years. The opportunity to join a team that is making a huge impact is now.