Sr. Brand Designer

| Greater LA Area

Who we are

HopSkipDrive is the innovator in youth transportation, getting kids to their highest potential by removing mobility barriers, one ride at a time. Our platform is the safe, dependable transportation solution schools and families rely on to get kids where they need to go. Through our proprietary technology and innovative safety measures, our platform provides transportation solutions for school districts and families across the country. In addition, we partner with county governments and non-profits to help ensure educational access for some of our most vulnerable youth. We understand that transportation can be the difference between success and struggle, which is why we’re on a mission to use innovative technology, coupled with operational expertise and new thinking to help kids reach their full potential by providing a safe, dependable way to get them where they are going.

From our founding, when 3 moms came together to develop HopSkipDrive as a solution to their challenges getting their own kids where they needed to go, we have continued to innovate and execute, growing to now serve more than 7 markets across the country. We have driven more than 5 million safe miles while getting 750,000+ kids to more than 6,000 schools. Backed by top tier VCs and strategic investors, and with more than $27M in funding, we’re reinventing youth transportation.

We are based in downtown LA. Our mission, our enormous market potential, our team and the technology challenges we are solving make HopSkipDrive one of LA’s Best Places to Work.

 

Who you are

You are an A+ player who is looking for a challenging and rewarding experience. You are inspired by the mission we are pursuing and by the opportunity to define a new category in an incredibly fast-moving market. You are excited to bring your best everyday, to learn from those around you and to push hard while contributing to our powerful vision of positively impacting kids’ lives everyday.

At HopSkipDrive, we know that to tackle our toughest challenges, we need different approaches, unique perspectives, and new ways of thinking. We are building a team of creative problem-solvers from many different backgrounds.

The Sr. Brand Designer will own and evolve the HopSkipDrive brand and user experience across all non-product touchpoints. You will drive improvements to the information architecture, functionality, utility, and styling of our full range of branded assets including our public website and lead gen forms, landing pages, email templates, microsites, advertorial, interactive field marketing, trade show presence, sales enablement, and more. As a leader on a marketing team responsible for engaging three distinct audiences, you will learn our business and our buyer personas quickly, and rapidly identify blind spots that can be remedied through research and other methods. You will evaluate the current and future viability of our CMS and propose appropriate alternatives, making business cases to senior management for platform changes and major investments. You will use wireframes, prototypes, and mockups to bring your recommendations to life and encourage thoughtful feedback to your deliverables. You will use data and testing to inform design decisions. You will work with artists, in-house and freelance front-end developers, and the marketing team to implement your work.
In doing all of these things, you will learn more than you can imagine, set the standard for “dependable teammate,” and help kids realize priceless opportunities through mobility.


Your Primary Responsibilities


  • Refine and enforce a scalable brand and style guide

  • Own the look and feel of our public facing website, growing revenue per visitor over time through deliberate and data driven enhancements and optimizations

  • Create wireframes, user stories, user journeys, and mockups that are optimized for a wide range of devices and interfaces

  • Serve as a forward-looking steward for all branded experiences at HopSkipDrive, not just enforcing documented standards but challenging and refining them

  • Initiate research and apply data gathered through testing and usage trends

  • Proactively learn about HopSkipDrive’s business, culture, audiences, and buyer personas

  • Create friendly but prescriptive flows that direct users quickly and consistently based on intent

  • Work with field marketing to envision and realize a visual presence for trade shows and conferences that starts conversations, cultivates trust, and sets us apart from competitors in those environments

  • Work with demand gen to build and optimize email and landing page templates that convert

  • Design and redesign sales enablement collateral


Your Qualifications
 

  • Required: 

    • UX/UI design experience (and the portfolio to prove it) as a hands-on interaction/visual designer through the product development cycle of successfully launched web, mobile, and/or software applications.
    • Fluent in wireframe, responsive design, mobile/tablet UI & UX
    • Passionate about understanding (and keeping the team informed about) current and emerging UX/UI trends
    • Demonstrated UX/UI design skills with a strong portfolio
    • Grasp of the pros and cons of various content management systems
  • Preferred:

    • Experience succeeding at a high growth startup

 

 

What you will get

We want you to be an owner in our company and share in executing our vision, so every full-time employee has equity. In addition, we offer competitive market comp, BYOD technology reimbursement, unlimited vacation, FSA, medical, dental and vision, 401(k), weekly catered lunches, and an opportunity to work for a uniquely positioned, VC-backed company in a hugely attractive space with significant upside potential.

 

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Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • ReactLibraries
    • Ember.jsFrameworks
    • Ruby on RailsFrameworks
    • MemcachedDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • SalesforceCRM

Location

1320 E. 7th Street, Los Angeles, CA 90021

An Insider's view of HopSkipDrive

What’s the vibe like in the office?

HopSkipDrive has the best office vibe I’ve experienced, and that’s all thanks to my coworkers. My favorite moments of the day are the small, unexpected conversations I get to have– in the kitchen grabbing coffee, in the elevator, or passing in the hall. I look forward to coming into work because of them. Well, them and our many good office dogs

Emily Durrett

Office Administrator

What are some things you learned at the company?

I learned to identify my strengths and interests in a work environment. Rather than chasing promotions, I learned to look for the work I I’d like to do. Startups make this easier because there are so many opportunities to move, change, and grow.

Mira Hayashi

CX Training Manager

How does the company support your career growth?

I look forward to going in to work, a work environment that pushes me to improve, that gives me the support and structure to grow into a better thinker, braver woman, all the while still letting me be the quirky clown that I am.

Leora Juster

Software Engineer

What are HopSkipDrive Perks + Benefits

HopSkipDrive Benefits Overview

We want you to be an owner in our company and share in executing our vision, so every full-time employee has equity in the company. We offer competitive market comp, onsite state of the art gym membership, BYOD technology reimbursement, unlimited vacation, FSA, medical, dental and vision, 401(k), weekly catered lunches, and an opportunity to work for a uniquely positioned, VC-backed company in a space with significant upside potential.

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
HopSkipDrive committees manage events and programs from monthly theme days, holiday events, and more!
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Team workouts
HopSkipDrive employees work out together at the free onsite gym.
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Our remote work program includes full-time remote for specific positions, and the ability to work remotely on occasion for all positions.
Company sponsored family events
HopSkipDrive hosts our annual summer party with the Company and their families.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Employees receive 48 hours per year of paid sick leave.
Perks & Discounts
Casual Dress
Commuter Benefits
HopSkipDrive offers a reimbursement program for using public transportation to get to work; in addition to a pre-tax commuter benefits for all employees.
Game Room
Our game room includes a ping pong table, board games, a pop-a-shot basketball hoop!
Stocked Kitchen
Some Meals Provided
Employees get free lunch on Friday.
Happy Hours
Happy hours are hosted at all the amazing nearby downtown LA spots.
Parking
Pet Friendly
HopSkipDrive's pet policy is dog friendly.
Professional Development Benefits
Job Training & Conferences
HopSkipDrive offers employees professional development opportunities like annual individual budget for training, The ability to attend job related conferences and seminars.
Lunch and learns
HopSkipDrive hosts weekly lunch and learns.
Cross functional training encouraged
Promote from within
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