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Responsibilities
- Develop goals and outcomes for Brand Design and Brand Creative while leading a team of creatives and creative managers.
- Program and process development.
- Determine and refine policies, brand vision and how it plays out across all touch points, including marketing, digital and product.
- Understanding and commitment to performance marketing with markers of success across geographies, channels, and media.
- Communication of design goals and decisions both to stakeholders and execution teams.
- Develop and share scalable processes and best practices with team and executives.
- Translate marketing objectives into clear creative strategies.
- Ensure visual communication and brand standards are met.
- Review work, troubleshoot and provide feedback to creative teams.
Qualifications
- 5+ years of advertising or marketing creative design and development
- 2+ years of management experience
- Creative Design experience in a creative design agency (advertising, marketing, publishing, film), market research firm, or similar functional area within a similar client environment
- Deep understanding of brand design, product design and performance marketing
- Track record of designing, developing and executing effective, award-winning creative marketing campaigns across media
- Leadership: Great at negotiating relationships and representing brand design and creative decisions to company teams and executives
- Strategy: You love thinking out-of-the-box and doing cool stuff, but understand that there needs to be a hook into business goals and success
- Strong knowledge of business models, objectives, financial metrics, etc. used in decision-making; ability to build sound business cases to support innovative initiatives
- Strong understanding of the Spin’s market and business environment and how it impacts business decisions
- Strong understanding of effective Creative Design practices, trends, techniques, and processes across various touchpoints or mediums (e.g. packaging, in-store, online, mobile, print, direct)
- Attitude: you are a passionate, collaborative, positive team player
- Background in mobility; thought-leader in design, branding and marketing preferred but not required
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