Digital Business Analyst

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Company Overview:
Xivic builds innovations on behalf of brands and established enterprises. Sometimes that innovation is a business strategy and client partnerships to achieve their digital marketing goals by driving brand awareness, engagement and ultimately revenue. In other cases we collaborate in shaping digital platforms and optimizing them, delivering scalable architecture. 

We're constantly innovating in the fields of data science, experience design, search, performance marketing, and technology. Always on the lookout for new strategies that can deliver an even greater return to our clients, while working smarter, not harder.

Are you someone who enjoys data deep dives? Are you curious enough to make your day to day digital research and analysis fun and not a job? If yes, then Xivic will make you happy to come to work everyday.

Primary Focus:
We are looking for a Marketing/Business Analyst who can think quantitatively, analytically as well as creatively. The Business Analyst holds a key skill - an ability to not just measure and analyze but to provide insights for change and guidance for improvement for the firms digital presence, associated Marketing programs and campaigns.

This role requires a strong passion for asking questions to understand key behavior and a high attention to detail along with strong critical thinking as you analyze different datasets to find answers to these key questions.

More specifically...

  • Experience in digital analytics, applying data-based findings to generate specific site improvements
  • Excellent critical thinking skills and strong written and verbal communication are required
  • In-depth knowledge of Internet terminology, KPI creation, pathing and engagement analysis and tagging experience are needed
  • Proven skills working with internal Marketing team to understand their business needs and respond with appropriate recommendations

THE RIGHT CANDIDATE: QUALIFICATIONS/REQUIREMENTS/PERSONA

  • EDUCATION: BA/BS preferred
  • EXPERIENCE: 2-3 years of experience with Google Analytics and other analytics tools
  • 1-2 years of experience with a tag management tool, javascript experience a plus, but not required
  • Work collaboratively with digital cross-functional teams to ensure that client strategic goals are able to be tracked and reported appropriately.
  • Providing a wide-range of data analysis for a variety of clients and websites
  • Analyze search ranking issues (organic and blended maps results, utilizing databases, search engines, navigation services, social-local, business directories, and business review insights during audits);
  • Interact with development teams to provide implementation requirements
  • Test and provide quality assurance feedback to the various development teams
  • Provide reports and dashboards with insights that drive changes in the business
  • Stay abreast of web analytics trends and best practices
  • Lead efforts to research and evaluate new tools/capabilities in the analytics industry
  • Perform ad-hoc analysis as necessary to answer business questions and drive decisions
  • Serve as a liaison to vendor partners to ensure success with a variety of projects

What we offer:

  • Fruits and snacks stocked kitchen
  • Adjustable standing (or sitting) desks
  • Double monitors for sweet panoramic backgrounds
  • A casual, fun, relaxed, and entertaining open office
  • Professional development opportunities
  • Health and Dental insurance
  • 401K
  • Paid Time Off

You are:

  • Self-reliant (You say, “I got this”)
  • Ambitious (You take things to 11)
  • Resourceful (You do more with less)
  • Creative (You dream up concepts whose explanation begin with “What if we”)
  • Passionate (You give a crap about what you do)
  • Resilient (You get back up after you get knocked down)
  • Team Player (You look for ways to help the people around you)

You have:

  • Excellent verbal and written communication skills
  • Strong active-listening skills
  • Strong management skills, setting expectations that are always met
  • A relentless desire to use all the resources at your fingertips to resolve challenges
  • Presentation and interpersonal skills, with the ability to motivate and drive collaboration with other departments and stakeholders
  • Ability to thrive in a fast-paced environment, working toward shared goals and deadlines
     
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Location

26565 W Agoura Rd, Ste 200, Calabasas, CA 91302

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