Strategy Expert

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Hawke Media is growing its Strategy team! At the heart of its constant organic growth, and after generating a record month in may, our strategy team is looking to hire additional Strategists to join our growing startup; We are looking for highly motivated talents who love digital marketing and think e-commerce is incredibly cool, to focus on educating Hawke Media’s clients on digital executions and innovations!

The Strategy Expert will be responsible for cross-channel strategy development, deep data analysis, quantitative and qualitative problem solving and conference/in person communication while be a key driver of cross-channel digital marketing initiatives. This role blends strategic planning, campaign development, ongoing optimization, and results reporting. Your key objective is to use 1st and 3rd party data to personalize and improve our customers experience with the brand, prioritizing offers and content to increase lines of service and revenue per user.

Skills and Experience

· Craft and deliver strategic executions based on specific business needs

· Collaborate with business partners and internal channel managers to develop the long term marketing strategy with the goal of driving key transactions

· Manage Business Analytics to establish progressive metrics that optimize our marketing efforts

· Partner with Product teams to ensure new products and features support and enhance cross-platform marketing strategies

· Campaign and program ideation that drives digital marketing innovation; communicate and educate on digital executions and data analysis

· Champion and drive segmentation and personalization across integrated marketing efforts

· Act as the highly visible expert, producing broad stakeholder and executive dashboard communications

· Yearly goal/KPI planning and tracking on a weekly & monthly basis

· Prioritization of marketing efforts based on gaps & opportunities in yearly KPIs

· Review weekly results, progress and roadmap; create post-campaign wrap reports that highlight successes and learnings

· Cross-functional facilitation to ensure disparate channel teams (web content, email, social & paid media) work synergistically towards integrated goals

· Manage multiple projects and accounts while balancing internal and external deadlines

· Provide account oversight, deciding when to turn on and off different channels, expand on strategies and add new services that make sense for client success.

Hawke Media is going through amazing growth year after year and the impact is global across teams; this is a unique opportunity to combine community management and innovative marketing while being part of the amazing "crème de la crème" e-commerce industry, in the silicon beach area!

If you want to be part of one of the Top 10 happiest places to work in California, apply to this Paid Media Expert role and we will reach out to you shortly :)

On behalf of our team of outsourced CMO's, we look forward to reviewing your skill sets!

About Hawke Media:

Founded in 2013, Hawke Media is based in Santa Monica, CA. Named as a Top 10 Happy Place to Work, and the fastest growing digital marketing agency in Los Angeles, Hawke Media is the leading outsourced CMO and marketing team. Featured in Forbes, Entrepreneur, INC, Business Insider, CNN and boasting clients such as Red Bull, Verizon, Evite, Alibaba (and many, many more). Hawke is a collective of experts in high-growth, performance, and brand-focused digital marketing, specializing in customer acquisition for eCommerce brands.

Hawke is passionate about marketing in the modern-era and unlocking hidden opportunities to accelerate growth in companies. We've assembled a tightly knit collective of extraordinarily talented, dynamic and FUN professionals while maintaining achieving high-impact campaigns and meeting revenue goals typical of larger, more established agencies. We are looking for exceptional people to join us in that mission. No scrubs.

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