Search Marketing Manager

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The right person for this job is someone with an analytical approach to solving problems who will get their hands dirty and do the work side by side with their team. We believe in wearing lots of hats and that doing a job right is the only way worth doing it. Good strategic thinking is helpful but successful execution is where the game is won. If you can’t roll up your sleeves you need not apply.

Responsibilities:

  • Directly manage the search engine marketing channel including tracking, reporting, and analyzing all initiatives and campaigns
  • Work with the product team to develop relevant landing pages and improve conversion rates
  • Oversee the day-to-day search marketing activities across multiple engines including campaign planning, implementation, budget management, and optimization of paid search campaigns.
  • Identify and report on KPIs and opportunities for improvement on a regular basis.
  • Stay current with new advances in search engine marketing and the competitive landscape.

Qualifications:

  • Detail-oriented with understanding of SEM
  • Google Analytics expertise required
  • Bachelor’s Degree or really compelling story why there isn’t one
  • Scrappy and practical; must really understand what “start-up” means and must thrive on being self-sufficient and building from ground up
  • Ability to juggle priorities and assess effort vs. return in the absence of extensive data
  • Strong communication skills and ability to work with a remote team
  • Strong problem solving skills and methodical approach to understand what does/doesn’t work.
  • Willingness to ‘roll-up your sleeves’ to help drive the business forward.

 

About Us

Digital Room Incorporated (DRI) is a fast growing and profitable online provider of to the Small and Medium Business (SMB) market. Since 1997, DRI has been a trusted leader in online printing.

DRI does more than $50 million in revenue annually and operates over 13 transactional websites including Uprinting.com and PrintRunner.com. The company also offers marketing support services to help grow small and medium-size businesses nationwide. Backed by Insight Ventures, a $4 Billion New York-based private equity firm.

The company is headquartered in Van Nuys, California with approximately 300 employees.

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Location

8000 Haskell Ave., Van Nuys, CA 91406

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