Paid Advertising Manager
The Role
At Single Grain, we’re driving the best results in online digital marketing that our clients have ever seen, everyday. If you’re passionate about delivering excellent results, have the grit to get things done, love to use data to drive marketing decisions and know everyday is an opportunity to learn - you’ll love it here. If you are energetic, goal-driven, creative, committed to your clients and the agency, love to have fun and are ready to build something special, you’ll make an impact here.
We are a small but fast growing digital media agency based in the heart of Los Angeles CA. Led by one of the thought leaders in online digital marketing, we’re growing fast! We’re looking for a superstar Paid Advertising Manager to partner with our clients to deliver superior results. If CPM, CPC, CTR and Quality Score mean something to you, then read on!
Check out what our CEO has to say about Paid Advertising here!
Responsibilities
Like all good Paid Advertising roles, you will be responsible for end-to-end online paid digital campaigns across multiple platforms (such as Google, Facebook, Bing, Twitter etc..) whilst mastering the ad copy and applying best practice to ads, marketing pages, landing pages and ad campaigns.
On behalf of our client, you’ll manage the landing page optimization for key marketing and product pages. You will also understand and implement online marketing strategy as it relates to social channels like Facebook, Twitter, Pinterest etc.
We want you to be able to analyze the performance of SEM campaigns and put actions in place to optimize. Finally, impress our clients and drive business development by preparing detailed advertising results and strategy recommendation reports.
Requirements
In order to hit the ground running, you must satisfy these minimum criteria:
- Have managed digital paid advertising accounts with an average monthly spend above $20k
- Knowledge of Google AdWords, Google Analytics, Facebook & Microsoft Advertising adCenter
- 2+ years PPC and SEM campaign management experience
- Expert Proficiency in Google Analytics software
If you have these in the bag and want some extra points, we would love to hear about:
- Bachelor’s degree in marketing or related field
- Google Adwords Certified, or GCP
- Familiarity with DoubleClick
- Excellent writing and proofing skills for search engine optimization
- 3+ years online marketing experience, preferably with some of this in an agency environment
- Basic knowledge of HTML. Design skills a huge plus
- Strong critical thinking, analytical, organizational and project management skills
- Excellent oral and written communication, presentation and consultative selling skills
- Proficiency in Microsoft Word, Excel, Outlook and PowerPoint
- Certifications in search engine marketing
What we can offer you:
- A generous PTO policy
- Health/Dental/Vision benefits
- Ability to earn bonus based on performance
- A great working environment in open plan offices downtown
- Breakfast Daily
And of course, from day one you can expect a market competitive salary and work from home 2 days a week!