Marketing Analyst
Are you ready to join a fast-growing, high-energy team at a well-funded venture-backed company looking to change the game of consumer finance? Do you want to be an integral part of our marketing analytics team and help us to fuel our explosive growth? Do you want to be a part of new, disruptive company that will become a next-generation leader in financial services and a beacon of analytical excellence? If you answered ‘yes’ to all of these questions, then joining Payoff is a low risk, high reward career move!
About the Job:
The Marketing Analyst is a key member of the risk and marketing team, and is primarily focused on driving business growth by conceiving and implementing high impact strategies. This analyst will bring an understanding of end-end customer acquisition including marketing and risk performance. You will team up with best-in-class data scientists and brand marketers to devise and implement innovative strategies that will fuel the company’s growth.
Responsibilities:
- Identify business opportunities and conduct analysis to understand potential impact as well as key risks.
- Collaborate closely with data science/marketing team to develop initiatives from intent through execution
- Optimize existing and established channels for growth and increased marketing spend efficiency
- Own and lead the execution of established marketing channels
- Manage the data reporting and analysis of the key marketing channels and develop analytical insights
Requirements:
- 2 – 4 years in a highly analytical environment with business and marketing strategy development
- Exposure to online analytics and direct response marketing preferred
- High ownership and strong problem-solving and analytical skills with strong critical thinking skills
- Positive and able to thrive in a dynamic and fast-paced environment
- Four-year college degree in a quantitative discipline (Science, Engineering, Economics, Finance etc.) required. Masters degree preferred
- Advanced Excel and Powerpoint skills; Experience with programming languages (R, SQL, SAS etc)
Perks & Benefits!
- Employee (and family) medical benefits paid 100% by Payoff!
- Flexible, open vacation policy - rested employees are happy and productive, so go to your kid’s basketball game
- All the single-origin, micro-batch roasted coffee you can drink (or tea if that’s your thing)
- Craft Beer Thursdays - we love to mingle and enjoy great brews
About Payoff
Payoff, Inc. is a financial wellness company applying science, psychology and technology to help members reinvent their relationship with money – accelerating their journey to financial well-being. Payoff empowers members through an integrated package of products and services that includes a loan to refinance credit card debt, support from dedicated Member Advocates, access to ongoing education and the consistent application of psychometric research and psychology to drive positive and sustained behavior change along the path to financial wellness.