Chief Marketing Officer
- Establish, refine and bring to life a vision for driving new customer growth and experience
- Develop the growth plan for Laurel & Wolf identifying and prioritizing initiatives to drive the greatest impact to new customer growth and experience
- Create the business case for new features and new business extensions
- Own the identification of highest impact brand building opportunities to bring to life online and offline channels
- Drive marketing planning for campaigns and new business launches
- Understand the client experience and journey at the ground level and be able to translate client needs to tangible business opportunities
- Oversee advertising and customer acquisition in all paid digital, social, and traditional offline marketing channels
- Oversee growth and optimization of our client referral program
- Inspire, motivate and activate team members and cross functional teams to rapidly test and innovate the customer experienceExcel at hiring, leading, and empowering the development of your teams
- Bachelor's degree required, MBA preferred
- 15+ years’ experience operating as a Marketing leader for a growing organization
- Expertise in the following areas: performance marketing, brand marketing in a digital environment
- Experience in ecommerce or digital consumer services
- Hands on experience managing a budget
- Must be a leader with experience growing and managing a team
- Must be able to thrive in high-volume, fast-paced and feedback driven environment
- Cross-functional communication comes naturally to you in solving problems and addressing roadblocks
- 100% Paid Medical, Dental and Vision Coverage for all Full-Time Employees
- Company Equity
- Flexible PTO Policy
- Free Parking (or Cash-Out Benefits)
- Complimentary Laurel & Wolf Package for all Employees
- Friends & Family Discount
- Team Gatherings
- Monthly Catered Lunches
- Dog Friendly
- Kitchen full of snacks and beverages
- Open and Creative Work Space
Why Laurel & Wolf? Laurel & Wolf is bringing great design to the world. We're turning the interior design industry on its head and we're committed to transforming our clients' spaces and lives. Constantly creating and innovating, every member of our team works together to exceed the expectations of both our clients and our designers. We're creative, grounded people who recognize and appreciate a beautifully designed space as much as a thoughtfully crafted website. We inspire each other to work better, be better, and do better. We're experts at having fun while doing our jobs really, really well. We believe anytime is a good time for snacks and espresso (but seriously, we do) and love group brainstorming sessions. We strive to grow our company while keeping our family feel, and are determined to save the world one beautiful design at a time.