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LA AdMarTech: AI, ADVERTISING & ETHICS: WHERE'S THE LINE?

Organized By
LA AdMarTech
Wed
Jun 26
06:00 PM - 08:45 PM
Big Data
Marketing
Networking
Description

Join us for a conversation that separates AI fact from fiction when it comes to advertising. We'll cover the basics, along with real examples of how marketers are using AI now (including image recognition tech, contextual targeting, chatbots and more). And we'll dig into the potential pitfalls AI may present for the industry moving forward (Deepfakes as a brand safety issue, anyone?).

Tickets are available NOWLight refreshments to be served!

Schedule
6:00 - 6:30pm - Check-in

6:30 - 7:30pm - Discussion / Q&A

7:30 - 8:30pm - Networking / wrap-up

Speakers:

(Moderator) Tameka Kee, Founder & Creative Director, The In.flux Lab

Tameka has spent the past 10 years creating, cultivating and promoting experiences at the intersection of media, advertising, technology and culture, and currently serves as VP of Content & Strategy at Wise Public Relations. She's actively involved in various trade groups and orgs in LA that are helping to shape the future of media and marketing, including AI LA, the VRARA, the LA Ad-MarTech Meetup, and of course, The In.flux Lab.

(Panelist) Audrey Wu, Co-founder / CEO, CONVRG

Audrey Wu is Co-Founder and CEO of CONVRG, a voice and messaging platform for customers such as Estee Lauder Companies, EJ Gallo Wines, Sephora, the GRAMMYS, Proactiv and Aveda. She began her conversational AI journey in 2015 at Imperson, a Disney/Techstars company.

Audrey has been named one of the top 25 chatbot influencers in the world. In addition, she has spoken at SXSW, Mobile World Congress, ShopTalk, Social Media Week and various technology innovation events. She is also a regular contributor to AdWeek.

Prior to moving into the tech world, Audrey was an Investment Banker focused on Media and Entertainment M&A at Cowen & Co and Deloitte Corporate Finance in NYC.

(Panelist) Ken Weiner, Co-founder / CTO, GumGum

Ken Weiner leads the engineering and product teams behind the industry’s top computer vision platform for marketers and rights holders. As an active member of the ad tech community, Weiner is a guest columnist for VentureBeat and Forbes, a frequent speaker at conferences and a participant of industry groups such as IAB’s OpenRTB Working Group. He also runs the LA AdTech Meetup which brings together ad tech engineers and product managers. Weiner was LA Business Journal’s 2015 CTO of the Year, and in 2003, he was included in the InfoWorld 100 for his work on uPortal, an open-source web portal framework for the higher education community.

Before coming to GumGum, Weiner was the Director of Engineering at the lead-generation platform LowerMyBills.com, acquired by Experian in 2005. He has also worked as an open-source software consultant, a project manager and an instructor at Interactive Business Solutions, acquired by Unicon Inc. in 2003. Weiner received a B.S. from UCLA and currently lives in Los Angeles. Away from the office, he enjoys mountain biking, hiking, California native plants, jazz music and playing the saxophone.
 

Additional panelists: TBA

Location of Event

1314 7th Street; 4th Floor
Santa Monica, CA

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