Brand Content Manager
Build out a team of independent content creators from freelance writers to videographers, photographers, and graphic designers.
Develop content and campaigns that drive the business goals and multiple departments: visitor growth, engagement, acquisition, and retention.
Develop strong content-relationships with partner drivers and shippers alike.
Work with product and SEO teams to help develop and implement profitable content strategies.
Plan quarterly content calendars and budgets - including and not limited to: blog articles, videos, photos, content stories.
Plan, own and execute the distribution of content across all platforms both external and internal as it aligns with larger marketing initiatives.
Set quarterly content goals and budgets that align with larger product launches or new city role outs.
Create, plan, and own repeatable content from ended to ended.
Create organized systems to make content available, and structured for each team.