Market Research & CRM Analyst
Conduct B2B market penetration analyses, aggregating relevant leads, then maturing them in our CRM for department use.
Plan, design, and conduct complex, global market research projects in support of business development.
Manage relationships with external vendors and consultants to enable effective and efficient project execution.
Develop strong relationships with Sales & Operations leadership to define growth objectives, budgets and work plans for market entry.
Synthesize and integrate various data, research, and analyses to generate quarterly growth strategies.
Manage projects to appropriate timelines and budget while maintaining highest standards of compliance per Advertise Purple SOPs.
Provide summary of results, insights, and implications/recommendations when communicating to key stakeholder groups.